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Study on Trade Promotions Management

This is a research report on Study on Trade Promotions Management uploaded by Murgha Joshi in category: All Documents »  Marketing »  Promotion Management section of our research repository.
876 views, 0 comments, Last Update: Oct 11, 2014.
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Tags: Trade Promotions Management , Promotions Management
Description:
Trade promotion management is defined as the process of planning, budgeting, presenting and executing incentive programs which occur between the manufacturer and the retailer to enhance sales of specific products.



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