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Customer Relationship Management Practices in Selected Organised Retail Stores

This is a research report on Customer Relationship Management Practices in Selected Organised Retail Stores uploaded by Kris Nanaaa in category: All Documents »  Operations Research »  Customer Relationship Management - OR section of our research repository.
2366 views, 0 comments, Last Update: Mar 26, 2015.
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Tags: Customer Relationship , Management Practices , Organised Retail Stores
Description:
Retailing is the largest private industry in the world. It is also India's largest industry accounting for over 10% of the country's GDP and around 8% of the employment.Customer relationship management is an emerging tool that enables marketers to maintain their presence in the dynamic marketing environment.



 

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