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Production Mix strategies

winner@1's Profile Uploaded by Gaurav Mishra, 1 year(s) ago .
Views:540 Report Abuse
Categories: Product and Brand Marketing
Tags: Production, Mix, strategies
 
 

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Classification of products and strategies for different types of consumer products, New product development process. Product Life Cycle and various strategies. Product Line Decisions, Branding: Concept and Challenges. Packaging and labeling.
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