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Category: Marketing » Relationship Marketing
created 3 year(s) ago - updated 3 year(s) ago by Jasmine Pvk
0 comments, 510 views

institutions called government sponsored enterprises (GSEs). Known as Freddie Mac and Fannie...
Category: Marketing » Relationship Marketing
created 3 year(s) ago - updated 3 year(s) ago by Jasmine Pvk
0 comments, 522 views

Fair value measurement (FVM) in IFRS calls for a market-oriented representation of economic...
Category: Marketing » Relationship Marketing
created 3 year(s) ago - updated 3 year(s) ago by Jasmine Pvk
0 comments, 385 views

Recent research suggests that there are increasing opportunities for customer-firm co-production...
Category: Marketing » Relationship Marketing
created 3 year(s) ago - updated 3 year(s) ago by Jasmine Pvk
0 comments, 352 views

The purpose of this paper is to contribute to the growing field of membership research by...
Category: Marketing » Relationship Marketing
created 4 year(s) ago - updated 4 year(s) ago by Aditi Shah
0 comments, 1219 views

Relationship Marketing (RM) is a popular concepts in current marketing research and practice. RM...
Category: Marketing » Relationship Marketing
created 4 year(s) ago - updated 4 year(s) ago by Aditi Shah
0 comments, 1575 views

Study on Relationship Marketing - Consumer Markets
Category: Marketing » Relationship Marketing
created 4 year(s) ago - updated 4 year(s) ago by Krunal Dhabhi
0 comments, 311 views
Category: Marketing » Relationship Marketing
created 4 year(s) ago - updated 4 year(s) ago by Krunal Dhabhi
0 comments, 559 views

As global competition grows, building and maintaining of long-term customer relations are major...
Category: Marketing » Relationship Marketing
created 4 year(s) ago - updated 4 year(s) ago by Krunal Dhabhi
0 comments, 1329 views

Since past years we can talk about consumer behavior analysis based on multiple criteria,...
Category: Marketing » Relationship Marketing
created 4 year(s) ago - updated 4 year(s) ago by Krunal Dhabhi
0 comments, 721 views

More than a decade ago, Hepler and Strand introduced the concept of pharmaceutical care—the...
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