product marketing

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    Corporate Marketing and Product Marketing

    Corporate Marketing is the marketing strategy carried on for the marketing of a corporate body; say a business, company or an organization. The professionals dealing with corporate marketing have to create a positive impact on the particular organization’s name. However, product marketing...
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    Product specification

    Organizing Customer Needs Once customer needs are gathered, they then have to be organized. The mass of interview notes, requirements documents, market research, and customer data needs to be distilled into a handful of statements that express key customer needs. Affinity diagramming is a useful...
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    NEED OF PRODUCT RESEARCH

    Product research acts as an insurance against risk of obsolescence of existing products of the company. In addition, product research is needed in order to develop new products which will have good demand over a long period. In short, the following points suggest/justify the need of product...
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    PRODUCT RESEARCH

    The purpose of product research is to develop a product line which meets the needs of consumers in general. Product research facilitates the process of making products more attractive, useful and agreeable to consumers. Meaning of Product Research: Product research is one major area...
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    Environment Friendly Products

    Environment Friendly Products: All the brands that are currently operating in the market have launched the products that use CFCs in their compressors. The emissions from CFCs are responsible for depletion of the Ozone layer. Ozone layer is responsible for protecting the earth from the...
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    Marketing Mix for Social Marketing

    Social marketing makes use of commercial marketing theories, tools & techniques to social issues. It applies a customer-oriented approach.The planning process takes ‘consumer focus’ into account by addressing the elements of the marketing mix. This refers to decisions about: The conception of a...
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    Project on Bank Marketing

    Hey guys, find attached a nice project on bank marketing, will attache more project in near future. Amit
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    need a ppt of a project on 7 p's of marketing in a bpo industry

    Please i need urgent help !!!!!!!! need a ppt of a project on 7 p's of marketing in a bpo industry need to submit by friday
  9. Nirmal_3913

    E-Marketing-PROJECT

    Hey friends, here is a ready made project of E-marketing, hope it will be useful. Cheers...!!! :SugarwareZ-077:
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    How dabur manage its SCM?

    Here is a case of Dabur which describes how it manages its SCM with the help of information system.
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    TATA motors case study

    HI evry1!!I need some suggestions on the questions below... What do you think is the driving force behind TATA's launching a low priced car?Do u really consider it to be "people's car"?? What kind of market is TATA facing,specifically in this 1lakh car segment?Is it having any competition,if...
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    marketing mix

    hi freinds take this notes in im will be helpful to you these wre given by my friend in pune
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