Ford India slashed EcoSport's pricing by over a lakh. Did it result in higher sales?
Ford EcoSport Price revision increases sales by 68.9%.
This is a clear example of pricing strategy winning over competition.
Ford's strategic move to cut down the prices has indeed reaped benefits. The rise...
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Retail pricing
The pricing technique used by most retailers is cost-plus pricing. This involves adding a markup amount (or percentage) to the retailers cost. Another common technique is manufacturers suggested list pricing. This simply involves charging the amount suggested by the manufacturer...
Joint product pricing
Joint Products are two or more products, produced from the same process or operation, considered to be of relative equal importance. Pricing for joint products is a little more complex than pricing for a single product. To begin with there are two demand curves. The...
Joint product pricing
Joint Products are two or more products, produced from the same process or operation, considered to be of relative equal importance. Pricing for joint products is a little more complex than pricing for a single product. To begin with there are two demand curves. The...
Transfer pricing refers to the setting, analysis, documentation, and adjustment of charges made between related parties for goods, services, or use of property (including intangible property).
Transfer prices among components of an enterprise may be used to reflect allocation of resources...
Pricing is one of the four p's of the marketing mix. The other three aspects are product management, promotion, and place. It is also a key variable in microeconomic price allocation theory
Pricing is the manual or automatic process of applying prices to purchase and sales orders, based on...
SWOT ANALYSIS ON Staples Inc : Staples Inc. (NASDAQ: SPLS) is the world's largest office supply chain store, with over 2,000 stores worldwide in 26 countries. Based in Framingham, Massachusetts, United States, the company has retail stores, serving customers under its original name in Austria...
bad communication
brand equity
business services
chain store
financial position
growing divisions
loyal customers
net income
office centre
office machines
office supply
officenet-staples
pricing
promotional products
quill corporation
retail stores
risk management
staples advantage
staples canada
staples inc
supply chain
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united states
SWOT ANALYSIS ON State Street Corporation : State Street Corporation, or just simply State Street is a U.S. based financial services holding company. State Street was founded in 1792, and is headquartered in the Financial District area of Boston at One Lincoln Street.[2] State Street has offices...
analysis
bad communication
brand equity
development labs
financial district
financial position
financial services
global experience
high r&d
high-quality
holding compan
lincoln street
loyal customers
manufacturing base
pricing
process development
risk management
state
state street
state street corporation
supply chain
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trust company
Starz (originally "Starz!", it dropped the exclamation point in 2005) is a U.S. pay television channel that features mainly first-run motion pictures. It was founded in 1994 and it is owned by Liberty Starz. Encore, its sister channel, was launched three years earlier. Starz and Encore are...
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development labs
financial position
first-run
flagship channels
global experience
high r&d
high-quality
liberty starz
loyal customers
manufacturing base
motion pictures
pay television
pricing
process development
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sister channel
starz entertainment
starz tv
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SWOT ANALYSIS ON Steinway & Sons : Steinway & Sons, also known as Steinway, (pronounced /ˈstaɪnweɪ/ ( listen)) is an American and German manufacturer of handmade[4] pianos, founded in 1853 in New York City, by German immigrant Heinrich Engelhard Steinweg (later Henry E. Steinway).[5] The...
bad communication
brand equity
cost advantage
development labs
financial position
german manufacturer
global experience
handmade pianos
heinrich engelhard
high r&d
high-quality
loyal customers
manufacturing base
market share
new york city
pricing
process development
risk management
services expansion
steinway & sons
strong brand
strong management
supply chain
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Sterling Ledet & Associates, Inc. is a chain of United States software training centers incorporated in the state of Georgia on August 29, 1996.[1] The company is an authorized training provider for Adobe Systems,[2] Quark, Inc.,[3] and Apple Inc..[4]
The company's focus is on graphic arts...
adobe systems
bad communication
brand equity
cost advantage
development labs
financial position
global experience
high r&d
high-quality
loyal customers
manufacturing base
market share
pricing
process development
risk management
services expansion
sterling ledet
strong brand
strong management
supply chain
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training center
training provider
united states software
STX (a contraction of the word "sticks" but commonly called "S-T-X") is a sports equipment manufacturer based in Baltimore, Maryland. It is a subsidiary of Wm. T. Burnett & Co. STX makes lacrosse equipment, field hockey equipment, and golf putters, but its main business is in manufacturing of...
bad communication
brand equity
cost advantage
development labs
financial position
global experience
golf putters
high r&d
high-quality
hockey equipment
lacrosse equipment
loyal customers
manufacturing base
market share
pricing
process development
risk management
services expansion
sports equipment
strong brand
strong management
supply chain
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wm. t. burnett
Sunoco Inc. (NYSE: SUN) is an American petroleum and petrochemical manufacturer headquartered in Philadelphia, Pennsylvania, United States, formerly known as Sun Company Inc. (1886–1920 and 1976–1998) and Sun Oil Co. (1920–1976).
Sunoco is one of the largest gasoline distribution companies in...
american petroleum
bad communication
brand equity
cost advantage
development labs
financial position
gasoline distribution
global experience
high r&d
high-quality
loyal customers
manufacturing base
market share
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process development
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sun company
sun oil co
sunoco inc
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SWOT ANALYSIS ON Syntel, Inc : Syntel, Inc. (NASDAQ: SYNT) is a global provider of Information Technology (IT) and Knowledge Process Outsourcing (KPO) solutions, with global development centers in India, and US.
Syntel was founded in Troy, Michigan in 1980 by Indian Bharat Desai, a graduate of...
bad communication
brand equity
cost advantage
development centers
development labs
financial position
global experience
high r&d
high-quality
inc.
information technolog
knowledge process
loyal customers
manufacturing base
market share
pricing
process development
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syntel
RadioShack Corporation (formerly Tandy Corporation) (NYSE: RSH) is a chain of electronics retail stores in the United States, as well as parts of North America, Europe, South America and Africa. As of 2008, it had 4,653 company-owned stores, 688 kiosks, 8 service centers, and 1,408 dealer...
bad communication
brand equity
cost advantage
development labs
electronics retail
financial position
global experience
high r&d
high-quality
loyal customers
manufacturing base
market share
north america
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process development
radioshack
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south america
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tandy corporation
Raytheon Company is a major American defense contractor and industrial corporation with core manufacturing concentrations in defense systems and defense and commercial electronics. It was previously involved in corporate and special-mission aircraft until early 2007. Raytheon is the world's...
bad communication
brand equity
commercial electronics
core manufacturing
cost advantage
defense contractor
development labs
financial position
global experience
high r&d
high-quality
industrial corporation
loyal customers
manufacturing base
market share
pricing
process development
raytheon company
risk management
services expansion
strong brand
strong management
supply chain
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