panels

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    Diary panels

    Diary panels involve samples of households that have agreed to provide specific information regularly over an extended period of time. For this reason they are often referred to as continuous panels. Respondents are asked to keep a specially designed dairy. a. Media panels are primarily used...
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    Applications of Commercial Surveys, Audits, and Panels

    Retail Sales Retail sales data a-re available from both audits and scanner-based retail panels. Scanner panels provide more current data at shorter time intervals than do audits. However, audits cover outlets not required with scanners. Scanner data are particularly useful to both...
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    Panels

    Panels A panel is a group of individuals or organizations that have agreed to provide information to a researcher over a period of time. A continuous panel, the focus of this section, has agreed to report specified behaviors on a regular basis. Retail Panels A number of...
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