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Strategic group mapping

Discuss Strategic group mapping within the Strategic management (banking and insurance) forums, part of the Upload / Download Banking and Insurance Projects and Notes category; Hi, do you have sth about strategic group mapping. Thanks a lot...Peter Advertisements...

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peteritto
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Strategic group mapping - February 21st, 2009

Hi, do you have sth about strategic group mapping. Thanks a lot...Peter
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Jitendra Mazee
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Re: Strategic group mapping - February 18th, 2016

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Originally Posted by peteritto View Post
Hi, do you have sth about strategic group mapping. Thanks a lot...Peter
Hey peter, as we know that strategic group mapping is useful for the objective of showing the competitive positions that competitor organizations take up in the industry. Well, i am uploading a document where you would get complete detail on mentioned topic.
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Jayashree Iyer
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Re: Strategic group mapping - January 9th, 2017

Strategic group mapping is a technique for looking at your position in your sector, field or market. Hunt coined the term 'strategic group' in 1972 when he noticed sub-groups of businesses with similar characteristics in the same market. Michael Porter then expanded the concept in the 1980s.



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