Kevin Keller - strategic brand management PPTS??

contactmodi

New member
I was wondering if anyone has hold of Instructor slides for STRATEGIC BRAND MANAGEMENT book by Kevin Keller? Please share if you have.

Regards,
A
 

albert001

New member
I would like to quote my interesting points on that book "World wide leader in patientcare, research and education, Renowned for world class specialty care Earned a reputation as world class specialty care"
 
Strategic Brand Management Process

1. Identifying and establishing brand positioning.

2.Planning and Implementation of Brand Marketing Programs

3.Measuring and Interpreting Brand Performance

4. Growing and Sustaining Brand Equity:

:SugarwareZ-289:
 
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