PROBLEM AREAS - RADIO

sunandaC

New member
The government has held that any member of the elite Indian Administrative Services can function as head of AIR with equal disinterest.

Hence the director general is a bureaucrat who may or may not be interested or qualified in radio.

The credibility of AIR news has always been in question, however, not only because it is a government department but also because of well-reported instances of interference by the prime minister’s office, irrespective of who is in power.

AIR’s heavily bureaucratic ways have been the major impediment to innovation and creativity.


Programming Policies: From the late '70s, the radio channel has been plagued by archaic programming policies, incongruous censorship norms, and it sidelined its brightest stars in all departments.

Obsolete technology: its outdated medium wave technology and poor sound, it will not be able to lure away listeners from FM.

Bureaucratic Work Culture: Bureaucratic control, tight-fisted attitudes, constant shuttling of staff between AIR and DD; misjudgements.
 
Top