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Project Report on Tata Motors Strategic Analysis

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Project Report on Tata Motors Strategic Analysis
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Krishna Tavvala
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Project Report on Tata Motors Strategic Analysis - September 4th, 2009

This is most comprehensive analysis you will find.
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File Type: pdf Tata Motors Limited Comprehensive Strategic Analysis.pdf (1.68 MB, 451 views)

Last edited by bhautik.kawa; March 29th, 2015 at 03:12 PM..
   
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Re: TATA MOTORS STRATEGIC ANALYSIS
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Re: TATA MOTORS STRATEGIC ANALYSIS - September 13th, 2009

hey thnx alot for the effort... am lukin fr the hr policies followed in tata motors but not able to find it... anyways thnx
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Re: TATA MOTORS STRATEGIC ANALYSIS - February 16th, 2010

TATA Motors SWOT Analysis

TATA motors is the market leader in Indian Industry with high market share. TATA motors began in 1945 since then it produced more than 3 million vehicles. TATA motors employed around 23000 employees and it is expanding with pace.

Strengths
• TATA motors is market leader in Automobile Industry with high market share.
• TATA Motors Company have huge employee base.
• TATA motors employee productivity percentage is higher.
• TATA motors produce low price car with low fuel consumption.
• TATA motors is the reputable brand in Indian Industry.
• Tata Motors Limited is India’s largest automobile company, with revenues of Rs. 35651.48 crores (USD 8.8 billion) in 2007-08.
• The company’s dealership, sales, services and spare parts network comprises over 3500 touch points.
• Tata Motors has been aggressively acquiring foreign brands to increase its global presence.
• The research and development department of TATA motors is very strong.
• TATA motors posses High corporate responsibility.

Weakness
• Return on Investment on TATA motors shares in low.
• TATA motors is not able to meet safety standards in their vehicles.
• The domestic sales of the company are not up to the mark.
• Tata has not got a foothold in the luxury car segment in its domestic market.

Opportunities
• TATA motors can take the advantage of their low cost car by entering into third world countries where people have low purchasing power.
• TATA motors should focus in developing luxury cars.
• TATA motors can introduce more safety features in vehicles to gain more customer satisfaction.
• Joint ventures in other countries allow TATA motors to easily enter into new market.

Threats
• TATA motors have low cost advantage over its competitors, once the competitors find out the low cost production methodology then there will no competitive advantage.
• Other companies are starting to compete for some of this market share. In fact, the Pakistan’s Transmission Motor Company has built a basic four-wheeler for only $2,100. This car is considerably cheap and the Pakistan Transmission Motor company started exporting them to Sudan, Qatar, and Chile. This is going to be the beginning of new emerging car manufactures that will be producing low priced cars.
• The major challenge for TATA motors is the rising prices of steel, Aluminum and plastic which is heavily used in vehicle manufacturing.
• The low safety standards can impact the sales.
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Re: TATA MOTORS STRATEGIC ANALYSIS - March 7th, 2010

TATA motors is the market leader in Indian Industry with high market share. TATA motors began in 1945 since then it produced more than 3 million vehicles. TATA motors employed around 23000 employees and it is expanding with pace.
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Thumbs up Re: TATA MOTORS STRATEGIC ANALYSIS - December 23rd, 2010

thanx alot..I hope this analysis gives me enuff info about my assignment.
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Arrow Re: TATA MOTORS STRATEGIC ANALYSIS - December 24th, 2010

The strength of TATA's is based in the their OLD strong BRAND. The rand has got amazing loyalty.

One of the leading company in automobile industry with more than 70 years of experience. During this period it had produced more than 3 million vehicles which is huge achievement for the company.

TATA motors has been expanding its business which is obviously require more workforce. Currently TATA motors employee base is 23,000 Approx.

One of the strengths which is very visible in the industry and also beneficial for TATA motors revenue are low price vehicles and low fuel consumption.

Due to TATA motors strong brand and quality vehicles it has good reputation in the industry.

It is India largest automobile company with revenues of Rs. 35651.48 crores (USD 8.8 billion) in 2007-08.

TATA motors is expanding its network in International market by aggressively acquiring foreign companies.

TATA motors has been famous to introduce new vehicles, this is possible just because of the strong research and development.

TATA motors also play active role in corporate and social responsibility.
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Re: TATA MOTORS STRATEGIC ANALYSIS - March 9th, 2011

it is the most useful and comprehensive article ever come across. thank you for the help.
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Re: TATA MOTORS STRATEGIC ANALYSIS - October 23rd, 2011

This looks great, thanks heaps.
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Re: TATA MOTORS STRATEGIC ANALYSIS - October 29th, 2011

Thanks for posting this
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Re: Project Report on Tata Motors Strategic Analysis - June 23rd, 2015

If you want to know about Tata Motors Strategic Analysis, then just click here.

TATA MOTORS STRATEGIC ANALYSIS

Swot Analysis of Tata Motors

TATA-Motors-Financial-analysis-by-sheema-farooqi

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