A Study on Customer Awareness -
August 9th, 2010
The purpose of this study was to analyze the customer awareness and preference on online trading. The Internet revolution has been changing the fundamentals of our society. It shapes the way we communicate and the way we do business. It brings us closer and closer to vital sources of information. It provides us with means to directly interact with service-oriented computer systems tailored to our specific needs; therefore, we can serve ourselves better by making our own decisions. This prevailing shift of the business paradigm is reshaping all the industries and transforming the way people invest.