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lack & Decker Corporation was a corporation based in Towson, Maryland, United States, that designed and imported power tools and accessories, hardware and home improvement products, and technology based fastening systems. On March 12th, 2010, Black & Decker merged with Stanley Works to become Stanley Black & Decker.


Black & Decker (the corporation) is distinct from "Black & Decker" the brand; the latter is used by more than one corporation. In particular, "Black & Decker"-branded household products in the Americas (but outside of Brazil) are marketed by a division of Applica, a Florida-based corporation much smaller than Black & Decker Corporation. None of Black & Decker's power tools are manufactured in the United States of America any longer.


The Primark clothing retail industry is a member of Ethical Trading Initiative, a collaborative forum bringing together businesses to work on labor rights issues in their supply chains. In fact, Primark developed ethical strategy in order to promote labor rights issues within its organization. Certain guidelines and code of conduct must be defined in relation to the ethical implications of work to human labor rights. Primark, initiated and defined its ethical trade strategy in 2006, focusing on assessment of employees working conditions, factories operations’ concerns and addressed necessary improvement. Primark’s annual report of activity should be passed to the Ethical Trading Initiative Board.

Moreover, Primark stands to a principle that shared learning and collaboration is one of the most successful ways to achieve sustained positive progression with its supplier’s factories. However, climate change within and outside Primark’s environment changes as it faces the challenges posed by the global business market. Using PESTLE and SWOT analysis, let us examine the ins and outs environment of Primark’s retail clothing industry.

The PESTLE analysis allows us to examine the external factors affecting the environment of an organization while SWOT analysis aids us to assess organization’s internal strengths and weaknesses and further identify threats and opportunities external to its environment.

Hence, these methods are helpful for us to understand and underline positive and negative factors affecting the external and internal environment of an organization like Primark.

In assessing the political, social, and economic factors external to the environment of Primark, we must consider different issues. Primark’s business operations are subject to government policies and regulations. The business firm should conform to the set of policies and regulations stipulated and enforced by the government and policy making body while conforming to the set of regulations and policies, the firm should assume social responsibility as demanded by the global consciousness. Nowadays, business sectors no longer busied themselves to produce bonds of profits and income but deeply involved in social programs to promote social awareness and equality. Cultural and social behaviors of different consumers are important to consider when establishing or venturing business in the global landscape.

Furthermore, economic, environment, laws, and technology are inseparable entities in which influence the business operations. The economic stability of certain region can contribute allot to the business condition of certain firm, like Primark. Technology on the other hand, brought a tremendous effect to the status and development of business operations and marketing programs. It generates new trends in a rapid movement, which if organizations are unaware will impede growth and development.

Hence, Primark’s must constantly assess its strategy with consideration to its PESTLE as external factors that in one way or the other affects its internal and business operations.
 
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