SWOT ANALYSIS ON Weinstein Company

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The Weinstein Company (TWC) is an independent American film studio founded by Harvey and Bob Weinstein in 2005 after the pair left the Disney-owned Miramax Films, which they had co-founded in 1979. The brothers retained ownership of the Dimension Films label of Miramax.

Their first releases in 2005 included the dramatic thriller Derailed (starring Jennifer Aniston and Clive Owen), the offbeat comedy-drama Transamerica (starring Felicity Huffman) the computer-animated family film Hoodwinked, the World War II-era comedy-drama Mrs. Henderson Presents (starring Judi Dench and Bob Hoskins) and the caper comedy The Matador (starring Pierce Brosnan and Greg Kinnear).

In February 2006, TWC announced a distribution pact with Metro-Goldwyn-Mayer.[2] MGM distributed the product domestically in theaters, while TWC will retain long-term ownership of their product.


Strengths

* Pricing
* Reputation management
* Unique products

Weaknesses

* Bad communication
* Diseconomies to scale
* Over leveraged fiancial position
* Low market share
* Weak management team

Opportunities

* Acquisitions
* Emerging markets and expansion abroad
* Product and services expansion
* Takeovers

Threats

* Competition
* Cheaper technology
* Economic slowdown
* External changes (government, politics, taxes, etc)
* Exchange rate fluctuations
* Lower cost competitors or imports
 
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