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SWOT ANALYSIS ON Raytheon Company

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SWOT ANALYSIS ON Raytheon Company
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Abhijeet S
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SWOT ANALYSIS ON Raytheon Company - November 30th, 2010

Raytheon Company is a major American defense contractor and industrial corporation with core manufacturing concentrations in defense systems and defense and commercial electronics. It was previously involved in corporate and special-mission aircraft until early 2007. Raytheon is the world's largest producer of guided missiles.

Established in 1922, the company reincorporated in 1928 and adopted its present name in 1959. The company has around 75,000 employees worldwide and annual revenues of approximately US$25 billion. More than 90 percent of Raytheon's revenues were obtained from defense contracts and, as of 2007, it was the fifth largest defense contractor in the world,[2] and is the fourth largest defense contractor in the United States by revenue.

Raytheon Headquarters was moved from Lexington, Massachusetts to Waltham, Massachusetts on October 27, 2003.[3] The company was previously headquartered in Cambridge, Massachusetts from 1922–1928, Newton, Massachusetts from 1928–1941, Waltham from 1941–1961, Lexington from 1961–2003, and back to Waltham from 2003 onwards.

Strengths

* Cost advantage
* Market share leadership
* Strong management team
* Strong brand equity
* Strong financial position
* Pricing
* Reputation management

Weaknesses

* Bad communication
* Low R&D
* Low market share
* Weak management team
* Weak real estate
* Weak, damaged brand

Opportunities

* Acquisitions
* Innovation
* Takeovers

Threats

* Competition
* Cheaper technology
* Lower cost competitors or imports
* Maturing categories, products, or services
* Product substitution
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Re: SWOT ANALYSIS ON Raytheon Company
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Jitendra Mazee
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Re: SWOT ANALYSIS ON Raytheon Company - January 30th, 2018

Quote:
Originally Posted by abhishreshthaa View Post
Raytheon Company is a major American defense contractor and industrial corporation with core manufacturing concentrations in defense systems and defense and commercial electronics. It was previously involved in corporate and special-mission aircraft until early 2007. Raytheon is the world's largest producer of guided missiles.

Established in 1922, the company reincorporated in 1928 and adopted its present name in 1959. The company has around 75,000 employees worldwide and annual revenues of approximately US$25 billion. More than 90 percent of Raytheon's revenues were obtained from defense contracts and, as of 2007, it was the fifth largest defense contractor in the world,[2] and is the fourth largest defense contractor in the United States by revenue.

Raytheon Headquarters was moved from Lexington, Massachusetts to Waltham, Massachusetts on October 27, 2003.[3] The company was previously headquartered in Cambridge, Massachusetts from 19221928, Newton, Massachusetts from 19281941, Waltham from 19411961, Lexington from 19612003, and back to Waltham from 2003 onwards.

Strengths

* Cost advantage
* Market share leadership
* Strong management team
* Strong brand equity
* Strong financial position
* Pricing
* Reputation management

Weaknesses

* Bad communication
* Low R&D
* Low market share
* Weak management team
* Weak real estate
* Weak, damaged brand

Opportunities

* Acquisitions
* Innovation
* Takeovers

Threats

* Competition
* Cheaper technology
* Lower cost competitors or imports
* Maturing categories, products, or services
* Product substitution
Hey dear, i really liked your effort that you made and i am sure that everyone would appreciate your work. Moreover, i have also got some important information on Raytheon Company and going to share it with you.
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bad communication, brand equity, commercial electronics, core manufacturing, cost advantage, defense contractor, development labs, financial position, global experience, high r&d, high-quality, industrial corporation, loyal customers, manufacturing base, market share, pricing, process development, raytheon company, risk management, services expansion, strong brand, strong management, supply chain, swot analysis, swot of us companies
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