abhishreshthaa
New member
OPOWER is a privately held software-as-a-service company that partners with utility providers to promote energy efficiency. Through contracts with 36 utility companies in 16 states, OPOWER's software creates individualized Home Energy Reports for utility customers that analyze their energy use and offer recommendations on how to save energy and money by making small changes to their energy consumption. The average customer receiving OPOWER reports has cut energy usage by more than 2.5 percent.
Strengths
* Asset leverage
* Loyal customers
* Market share leadership
* Diversified products
Weaknesses
* No online presence
* Not innovative
* brand protection
Opportunities
* Innovation
* Online
* Product and services expansion
Threats
* Competition
* External changes (government, politics, taxes, etc)
* Maturing categories, products, or services
Strengths
* Asset leverage
* Loyal customers
* Market share leadership
* Diversified products
Weaknesses
* No online presence
* Not innovative
* brand protection
Opportunities
* Innovation
* Online
* Product and services expansion
Threats
* Competition
* External changes (government, politics, taxes, etc)
* Maturing categories, products, or services