abhishreshthaa
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SWOT ANALYSIS ON Martha Stewart Living Omnimedia Inc : Martha Stewart Living Omnimedia Inc. (MSLO, NYSE: MSO) is a diversified media and merchandising company founded by Martha Stewart. It is organized into four business segments: Publishing, Internet, Broadcasting media platforms and Merchandising product lines [2]. MSLO's business holdings include a variety of print publications, television and radio programming, and e-commerce websites.
Strengths
* Innovation
* Online growth
* Loyal customers
Weaknesses
* Bad communication
* Over leveraged fiancial position
* Weak management team
Opportunities
* Acquisitions
* Online
* Takeovers
Threats
* Competition
* Cheaper technology
* Economic slowdown
* External changes (government, politics, taxes, etc)
* Lower cost competitors or imports
Strengths
* Innovation
* Online growth
* Loyal customers
Weaknesses
* Bad communication
* Over leveraged fiancial position
* Weak management team
Opportunities
* Acquisitions
* Online
* Takeovers
Threats
* Competition
* Cheaper technology
* Economic slowdown
* External changes (government, politics, taxes, etc)
* Lower cost competitors or imports
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