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SWOT ANALYSIS ON Miro Technologies

Discuss SWOT ANALYSIS ON Miro Technologies within the Principles of Management ( P.O.M) forums, part of the PUBLISH / UPLOAD PROJECT OR DOWNLOAD REFERENCE PROJECT category; Miro Technologies, Inc. is a privately held company headquartered in La Jolla, California that is a developer and supplier of ...

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SWOT ANALYSIS ON Miro Technologies
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Abhijeet S
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SWOT ANALYSIS ON Miro Technologies - November 30th, 2010

Miro Technologies, Inc. is a privately held company headquartered in La Jolla, California that is a developer and supplier of ground-based Maintenance, Repair and Overhaul (MRO) and supply management software to the Aerospace / Defense (A&D) and commercial MRO sectors.

Miro initially provided an aftermarket logistics application called GOLD to the A&D market in the USA starting in 1981, and subsequently expanded their product line and customer base to serve both A&D and commercial MRO customers in Europe, India, Asia and South America. Miro’s technology has been deployed in combat by the UK Ministry of Defence in both Iraq and Afghanistan over the last decade.

Key partners include Oracle, JBoss, AAR and Compuware.

Strengths

* Cost advantage
* Effective communication
* High R&D
* Innovation
* Loyal customers
* Market share leadership
* Strong management team
* Strong brand equity
* Strong financial position
* Pricing
* Reputation management

Weaknesses

* No online presence
* Not diversified
* Poor supply chain

Opportunities

* Acquisitions
* Emerging markets and expansion abroad
* Innovation
* Product and services expansion
* Takeovers

Threats

* Competition
* Economic slowdown
* External changes (government, politics, taxes, etc)
* Lower cost competitors or imports
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Re: SWOT ANALYSIS ON Miro Technologies
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Jitendra Mazee
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Re: SWOT ANALYSIS ON Miro Technologies - January 30th, 2018

Quote:
Originally Posted by abhishreshthaa View Post
Miro Technologies, Inc. is a privately held company headquartered in La Jolla, California that is a developer and supplier of ground-based Maintenance, Repair and Overhaul (MRO) and supply management software to the Aerospace / Defense (A&D) and commercial MRO sectors.

Miro initially provided an aftermarket logistics application called GOLD to the A&D market in the USA starting in 1981, and subsequently expanded their product line and customer base to serve both A&D and commercial MRO customers in Europe, India, Asia and South America. Miros technology has been deployed in combat by the UK Ministry of Defence in both Iraq and Afghanistan over the last decade.

Key partners include Oracle, JBoss, AAR and Compuware.

Strengths

* Cost advantage
* Effective communication
* High R&D
* Innovation
* Loyal customers
* Market share leadership
* Strong management team
* Strong brand equity
* Strong financial position
* Pricing
* Reputation management

Weaknesses

* No online presence
* Not diversified
* Poor supply chain

Opportunities

* Acquisitions
* Emerging markets and expansion abroad
* Innovation
* Product and services expansion
* Takeovers

Threats

* Competition
* Economic slowdown
* External changes (government, politics, taxes, etc)
* Lower cost competitors or imports
Hey friend, its nice to see that you are providing such a nice information on Miro Technologies. Well, i have also got a document and willing to upload here. So please download my presentation and check it, i hope you and other people would like it.
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