abhishreshthaa
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Miro Technologies, Inc. is a privately held company headquartered in La Jolla, California that is a developer and supplier of ground-based Maintenance, Repair and Overhaul (MRO) and supply management software to the Aerospace / Defense (A&D) and commercial MRO sectors.
Miro initially provided an aftermarket logistics application called GOLD to the A&D market in the USA starting in 1981, and subsequently expanded their product line and customer base to serve both A&D and commercial MRO customers in Europe, India, Asia and South America. Miro’s technology has been deployed in combat by the UK Ministry of Defence in both Iraq and Afghanistan over the last decade.
Key partners include Oracle, JBoss, AAR and Compuware.
Strengths
* Cost advantage
* Effective communication
* High R&D
* Innovation
* Loyal customers
* Market share leadership
* Strong management team
* Strong brand equity
* Strong financial position
* Pricing
* Reputation management
Weaknesses
* No online presence
* Not diversified
* Poor supply chain
Opportunities
* Acquisitions
* Emerging markets and expansion abroad
* Innovation
* Product and services expansion
* Takeovers
Threats
* Competition
* Economic slowdown
* External changes (government, politics, taxes, etc)
* Lower cost competitors or imports
Miro initially provided an aftermarket logistics application called GOLD to the A&D market in the USA starting in 1981, and subsequently expanded their product line and customer base to serve both A&D and commercial MRO customers in Europe, India, Asia and South America. Miro’s technology has been deployed in combat by the UK Ministry of Defence in both Iraq and Afghanistan over the last decade.
Key partners include Oracle, JBoss, AAR and Compuware.
Strengths
* Cost advantage
* Effective communication
* High R&D
* Innovation
* Loyal customers
* Market share leadership
* Strong management team
* Strong brand equity
* Strong financial position
* Pricing
* Reputation management
Weaknesses
* No online presence
* Not diversified
* Poor supply chain
Opportunities
* Acquisitions
* Emerging markets and expansion abroad
* Innovation
* Product and services expansion
* Takeovers
Threats
* Competition
* Economic slowdown
* External changes (government, politics, taxes, etc)
* Lower cost competitors or imports