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SWOT ANALYSIS ON Lucasfilm Limited

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Abhijeet S
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SWOT ANALYSIS ON Lucasfilm Limited - November 30th, 2010

SWOT ANALYSIS ON Lucasfilm Limited : Lucasfilm Limited is an American film production company founded by George Lucas in 1971, based in San Francisco, California. Lucas is the company's current chairman and CEO, and Micheline Chau is the president and COO.

The company is best known for producing the Star Wars films, but it has produced other box office hits, including the Indiana Jones franchise and American Graffiti. It has also been a leader in developing new film technology in special effects, sound, and computer animation, and because of their expertise its subsidiaries often help produce non-Lucasfilm pictures. Lucasfilm is set to move away from films and more into TV, due to rising budgets.[2] They also have a policy of offering no group discounts to their movies, probably for this reason.[citation needed]

On July 8, 2005, Lucasfilm's marketing, online, and licensing units moved into the new Letterman Digital Arts Center located in the Presidio in San Francisco. It shares the complex with Industrial Light & Magic, and LucasArts. They are also best known for The Deep Note, and THX.


trengths

* Innovation
* Online growth
* Market share leadership
* Unique products

Weaknesses

* Bad communication
* Poor supply chain

Opportunities

* Emerging markets and expansion abroad
* Innovation
* Online
* Product and services expansion
* Takeovers
* Settlement
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Jitendra Mazee
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Re: SWOT ANALYSIS ON Lucasfilm Limited - January 30th, 2018

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Originally Posted by abhishreshthaa View Post
SWOT ANALYSIS ON Lucasfilm Limited : Lucasfilm Limited is an American film production company founded by George Lucas in 1971, based in San Francisco, California. Lucas is the company's current chairman and CEO, and Micheline Chau is the president and COO.

The company is best known for producing the Star Wars films, but it has produced other box office hits, including the Indiana Jones franchise and American Graffiti. It has also been a leader in developing new film technology in special effects, sound, and computer animation, and because of their expertise its subsidiaries often help produce non-Lucasfilm pictures. Lucasfilm is set to move away from films and more into TV, due to rising budgets.[2] They also have a policy of offering no group discounts to their movies, probably for this reason.[citation needed]

On July 8, 2005, Lucasfilm's marketing, online, and licensing units moved into the new Letterman Digital Arts Center located in the Presidio in San Francisco. It shares the complex with Industrial Light & Magic, and LucasArts. They are also best known for The Deep Note, and THX.


trengths

* Innovation
* Online growth
* Market share leadership
* Unique products

Weaknesses

* Bad communication
* Poor supply chain

Opportunities

* Emerging markets and expansion abroad
* Innovation
* Online
* Product and services expansion
* Takeovers
* Settlement
Hi, i really thanks to you for sharing the report on Lucasfilm Limited and it will also help those who are planning for assignments. Well, i am also sharing a presentation which would help others, so download and check it.
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