Discuss SWOT ANALYSIS ON Kellogg Company within the Principles of Management ( P.O.M) forums, part of the PUBLISH / UPLOAD PROJECT OR DOWNLOAD REFERENCE PROJECT category; SWOT ANALYSIS ON Kellogg Company : Kellogg Company (often referred to as Kellogg or Kellogg's in its corporate logo, or ...
| ||Thread Tools||Display Modes|
SWOT ANALYSIS ON Kellogg Company
SWOT ANALYSIS ON Kellogg Company - November 30th, 2010
SWOT ANALYSIS ON Kellogg Company : Kellogg Company (often referred to as Kellogg or Kellogg's in its corporate logo, or even more formally as Kellogg's of Battle Creek), with 2008 sales of nearly $13 billion, is the world's leading producer of cereal and a leading producer of convenience foods, including cookies, crackers, Toaster pastries, cereal bars, fruit-flavored snacks, frozen waffles, and vegetarian foods. The company's brands include Kellogg's, Keebler, Pop-Tarts, Eggo, Cheez-It, Nutri-Grain, Rice Krispies, BearNaked, Morningstar Farms, Famous Amos, Special K, All-Bran, Frosted Mini-Wheats, Club and Kashi. Kellogg products are manufactured in 18 countries and marketed in more than 180 countries around the world. Its global headquarters are in Battle Creek, Michigan, USA. Kellogg trades under the ticker symbol NYSE: K.
The Kellogg Company holds a Royal Warrant from HM Queen Elizabeth II and the Prince of Wales.
* Cost advantage
* Asset leverage
* Effective communication
* Online growth
* Strong brand equity
* Real estate
* Unique products
* Bad communication
* Not innovative
* Weak management team
* Financial markets (raise money through debt, etc)
* Emerging markets and expansion abroad
* Product and services expansion
* Cheaper technology
* Lower cost competitors or imports
* Price wars
* Product substitution
Help Others > Network > Grow
Work with us part time/full time as forum moderator. Email us your resume on careers @ managementparadise.com PLS PRESS THANKS BUTTON IF U LIKED MY POST.
To view links or images in signatures your post count must be 0 or greater. You currently have 0 posts.
Last edited by bhautik.kawa; 5 Days Ago at 12:03 PM..
Re: SWOT ANALYSIS ON Kellogg Company
Re: SWOT ANALYSIS ON Kellogg Company - June 1st, 2015
Hello abhijeet, another valuable information from your side. But this time I would like to share some links related to Kellogg and this is good. This post contains most of the information related to Kellogg and driven from numerous sources but the main lead ismanagementparadise.com. Hereis the link
Customer Relationship Management of Kellogg Company
Organisational Structure of Kellogg Company
Case study of Kellogg's failure in India
|analysis, bad communication, brand equity, company, cost advantage, development labs, financial position, global experience, high r&d, high-quality, kellogg, loyal customers, manufacturing base, market share, pricing, process development, risk management, services expansion, strong brand, strong management, supply chain, swot, swot analysis, swot of us companies|
|Related to SWOT ANALYSIS ON Kellogg Company|