abhishreshthaa

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SWOT ANALYSIS ON BJ's Wholesale Club : BJ's Wholesale Club, Inc. (NYSE: BJ), commonly referred to simply as BJ's, is a membership-only warehouse club chain operating on the United States East Coast, as well as in the state of Ohio.[1] The company is ranked #269 on Fortune magazine's 2009 listing of America's 500 largest public corporations.


Strengths

* Product sourcing
* Supplier diversity
* Simple brand offering
* Benefits from a tough consumer environment

Weaknesses

* Poor in-store execution
* High variability of in-stocks, store experience, and sales productivity
* Not diversified enough - 99 cents proposition leaves little to no room for wiggle

Opportunities

* Real estate improvements
* Global expansion
* Other services (healthcare, financial, etc.)
* Partnerships with larger retailers to offer store-within-a-store departments

Threats

* Inflationary pressure
* Exchange rate fluctuations affect imports
* Intense competition
* Rising labor costs
 
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