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SWOT ANALYSIS ON Softworks Limited

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SWOT ANALYSIS ON Softworks Limited
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Abhijeet S
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SWOT ANALYSIS ON Softworks Limited - November 26th, 2010

Softworks Limited is a developer of computer software. It was incorporated in the State of Illinois in 1977. Softworks develops and markets compilers and other programmer tools.

Softworks is the developer of Softworks Basic, a multi-user, multi-platform BASIC language. Softworks Basic is a highly compatible superset of Alpha Microsystems AlphaBasic language. It runs on AIX, Linux, SCO, Windows, and all UNIX systems.

The Softworks Basic to VB.Net Translator will accurately translate source code into Microsoft Visual Basic .NET 2005.


Strengths

* Cost advantage
* Innovation
* Online growth
* Loyal customers
* Strong management team
* Strong brand equity
* Strong financial position
* Pricing

Weaknesses

* Bad communication

Opportunities

* Acquisitions
* Financial markets (raise money through debt, etc)
* Innovation
* Online

Threats

* Cheaper technology
* Lower cost competitors or imports
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