abhishreshthaa
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SWOT ANALYSIS ON HEB : HEB Grocery Company, LP (H-E-B) is a privately held San Antonio, Texas-based supermarket chain with more than 315 stores throughout Texas and northern Mexico.The company also operates Central Market, an upscale organic and fine foods retailer.
H-E-B ranked No. 11 on Forbes' 2006 list of "America's Largest Private Companies." H-E-B was named Retailer of the Year in 2010 by Progressive Grocer.[6] Supermarket News ranked H-E-B No. 13 in the 2008 "Top 75 North American Food Retailers." Based on 2005 revenues, H-E-B is the twenty-seventh largest retailer in the United States. It donates 5% of pre-tax profits to charity.
Strengths
* Understands Hispanic shoppers better than anyone else in retail
* Banner segmentation serves a wide arrange of shoppers (Central Market, HEB Plus, HEB, HEB Hybrid, Pantry Foods, Mi Tienda)
* Strong private label program
* Serves markets with high population growth
* Strong diversity
Weaknesses
* Certain stores require a lot of labor (i.e., Central Market)
* Operates only in one state in the US (Texas)
* Lack of a loyalty card
* Privately owned company - no access to capital from capital markets
Opportunities
* Continue to grow its market share
* Increase fresh food sales
* Leverage learnings across banners
* Mexico expansion
* Private label growth
Threats
* Pressure from smart retailers (Wal-Mart, Kroger)
* Saturation in key markets
* No loyalty card data puts them at a disadvantage vs. other grocers
H-E-B ranked No. 11 on Forbes' 2006 list of "America's Largest Private Companies." H-E-B was named Retailer of the Year in 2010 by Progressive Grocer.[6] Supermarket News ranked H-E-B No. 13 in the 2008 "Top 75 North American Food Retailers." Based on 2005 revenues, H-E-B is the twenty-seventh largest retailer in the United States. It donates 5% of pre-tax profits to charity.
Strengths
* Understands Hispanic shoppers better than anyone else in retail
* Banner segmentation serves a wide arrange of shoppers (Central Market, HEB Plus, HEB, HEB Hybrid, Pantry Foods, Mi Tienda)
* Strong private label program
* Serves markets with high population growth
* Strong diversity
Weaknesses
* Certain stores require a lot of labor (i.e., Central Market)
* Operates only in one state in the US (Texas)
* Lack of a loyalty card
* Privately owned company - no access to capital from capital markets
Opportunities
* Continue to grow its market share
* Increase fresh food sales
* Leverage learnings across banners
* Mexico expansion
* Private label growth
Threats
* Pressure from smart retailers (Wal-Mart, Kroger)
* Saturation in key markets
* No loyalty card data puts them at a disadvantage vs. other grocers
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