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Please Help me to make project on any topic related to International Business for 200

Discuss Please Help me to make project on any topic related to International Business for 200 within the Miscellaneous Project Reports forums, part of the Resolve Your Query - Get Help and discuss Projects category; Hi Friends I am final year student in MBA (Internation Business).Plz help me to make project on any topic related ...

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Please Help me to make project on any topic related to International Business for 200
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gobind
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Angry Please Help me to make project on any topic related to International Business for 200 - March 19th, 2009

Hi Friends
I am final year student in MBA (Internation Business).Plz help me
to make project on any topic related to International Business for 200 Marks.Any Suggestions...
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Re: Please Help me to make project on any topic related to International Business for
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Dipika Lalwani
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Re: Please Help me to make project on any topic related to International Business for - March 28th, 2009

m sendin u project on Sula Wines




























Overview of Project

Types of Wines:

Sula specializes in table wines namely white wines, red wines, rose wines, dessert wines, Sparkling wines.
Bulk wines like Satori are imported and reprocessed by sula and exported under its brand name.

Speciality:

Souvenirs Blanc – a brand of wine which is among the 10 best selling wines in the world.
Brut – brand of champagne, market leader in sparkling wine, all over Asia and European countries.
Sula has a patent for French wine, MAISOMPIERRE.

Pricing:

Decider on market demand, excise duty, state fines and subsidies paid in different states after deducting various other cost directly/indirectly related to product being exported/imported.

Market Competitors:

Champagne Indage & Grover Vineyards are the major market competitors and exporters.

Sula wine fest:

Helped in creating awareness among the people and changing their perspective towards wines which is different from liqueur .It gained enquires from different countries and media recognition.


IMPORTS:

Import Policy/Procedures:

FOB and Ex-Works are basic policy under which sula imports. Exice duty changes from march- april every year
Consignments imported in India are not restricted.
Sula is not charged any subsidies or excise by maharashtra state govt. on its imports .Import policy by air and shipping remains the same 100 cases at a time i.e container are imported.
Import license, IC no. given by customs i.e nhava sheva and BPT customs are required for exemption from octroi.
EPGC license avail benefits on turnover.
Import Criteria:

75% - 80% wine is imported on the name of the company i.e. goodwill and reputation and 10% - 15% on the brand recognition of the product.

Imported From:

Sula imports from ….

HARDY’S - largest wine exporter in Australia.

GATO NEGRO – wine exporter of Chile.

ASAHI WINES – exporter of Japan.

MATUES – exporter of Spain.

DISTELL TWO OCEAN – exporter of U.S.A

RUFFINO – exporter of Italy.


Import Market:

Goa, Mumbai, Delhi and Bangalore.
Mumbai is the major market.











EXPORTS:


Export policy/procedure:

Duty drawback, DEPB authorization, DFRC, Advance license, Target Plus, MDA and MAI are applicable under foreign trade policy for availing export benefits.
Export pricing, Purchase order, L/C, Custom clearance, Excise procedure and GSP forms are the documents required for export of wines.

Export Criteria:

Target is 10% - 15% of total turnover as Indian wines are not famous in foreign markets. 15000 cases targeted for export per annum.
Owing to sales growth by 40%, exports have increased to 45% leading to higher targets.

Export Market:

Target Market started of with U.S.A (New York & California), Germany, Italy & France.
Last year Sula started exporting to Japan and Finland.






















Introduction

Wine-making in India dates back several hundred years. Mughal kings were as devoted to fine wines as to grand architecture, and the British made wine fashionable. Before foreign brands arrived in 2002, local fruit wines were popular. Wine has been made in India for as many as 5,000 years.
India has forever remained a land of dichotomies. It has always perceived a notion in almost two totally paradoxical perspectives. And wine or liquor is no exception to this rule. When on one hand it was a drink of festivities; it was also considered a forbidden affair for the society at large.
Since almost a thousand years or so, wine is being made in India. The European travellers brought wine to the courts of the Mughal emperors Akbar, Jehangir and Shah Jehangir. Since 1612, wine began becoming more and more familiar throughout India due to the British influence..
Under British influence vineyards were established and a number of Indian wines were exhibited and favourably received by visitors to the Great Calcutta Exhibition of 1884.
Today, in the 21st century, Wine is seen as a sophisticated drink and infact considered being healthier than liquor. This factor has made it popular even amongst women and the young starters.










Types 0f Wines
Table Wines : Shall be the products obtained from the alcoholic fermentation of fresh grape juice/ must, grape juice concentrate (obtained by reverse osmosis), or frozen grapes. It shall possess the varietal character derived from the grapes or the constituents formed during fermentation.This standard covers the following types of table wines:
Dry and Sweet White Table Wines:
These wines shall be the products obtained from the alcoholic fermentation of grape juice/must. Their colour shall be colourless to golden pale.
Rose Table Wines
The Table wines having light red to pink colour can be designated as “Rose Table wines”. It can be a combination of red and white Table wines; or produced by shorter maceration of red wines. Dry and Sweet Rose(Blush wine); blending of Red and White wines(Rose Table) shall be termed, as ‘Blush Wine’ and it must be stipulated clearly on the label.
Dry and Sweet Red Table Wines
These wines are the products obtained from the alcoholic fermentation of red, purple, pink or black grapes. The wine shall possess distinct colour, which shall come from natural pigments, mainly anthocyanins present in the grapes.
Sparkling Wine
These wines are the wines that have retained the carbon dioxide, which naturally evolves from alcoholic fermentation ; or the wines that are carbonated externally with carbon dioxide.
Domestic Wine Market:

Both the Indian wine market and the indigenous wine industry are in their nascent stages, but growing by leaps and bounds Fifteen years ago there was no locally made wine that was drinkable. Now there are three significant wine makers, all family-owned businesses, the Chougules, the Grovers and the Samants. There is also great interest in wine makers from France, Italy, Australia, South Africa, America, and Chile to enter the Indian market.
Approximately 38 wineries are presently operating in the country with a total production of 6.2 million liters annually.Maharashtra is leading among the states with 36 wineries and 5.4 million liter production.At present 7,62,000 wine cases are sold every year,which includes 46,000 cases of sparkling wines. Eighty percent of wine consumption in the country is confined in major cities such as Mumbai (39%), Delhi (23%), Bangalore (9%) and Goa (9%).There is growing awareness about the wine as a product in the domestic market.
Poor storage and transport facilities inspite of tropical climate are the main problems of wine marketing in the country.Other constraints are the lack of promotional activities for wine consumption in the country and unfavorable rules for domestic marketing of wines except in few states. These and other factors contributed to India’s low wine consumption which is hardly 0.07 L per capita.
The biggest consumption up to 80% is however confined to major cities like Mumbai (39%), Delhi(23%), Bangalore (9%) and the foreign tourist dominated state of Goa (9%), where as Rest of India has only 20% consumption.
To give impetus to the grape processing and wine industry in Maharashtra and for the benefit of farmers, the state announced a comprehensive ‘Wine Policy’ in 2001 and recently in September, 2005 it has established ‘Maharashtra Grape Board’ especially to develop marketing channels for grape products in o Out of world’s total annual production of 32 billion litres, the following are among the top countries and MNC’s have their major share in the world wine market.
France : 5.6 billion ltrs
Italy : 5.3 “
Spain : 3.5 “
US : 2.2 “
Argentina : 1.4 “
Germany : 1.0 “
South Africa : 770 million ltrs
Australia : 750 “
China : 690 “
Gallo (MNC) : 675 “
Portugal : 611 “
In case of Australia, that exports 230 million litres annually worth more than 1 billion dollars and UK is its major market worth $489 million.




Export Procedure
At the moment India produces only 8.35 million bottles per year. There is a huge potential in Indian market itself. For export market, the increasing popularity of Indian cuisine is an automatic opening. With more and more professionals visiting India on regular basis, and the fact that Indian wine exports are going up every year, word is getting spread very fast creating awareness of Indian wines in International market. established.
Export policy/procedure:
Duty drawback, DEPB authorization, DFRC, Advance license, Target Plus, MDA and MAI are applicable under foreign trade policy for availing export benefits. Export pricing, Purchase order, L/C, Custom clearance, Excise procedure and GSP forms are the documents required for export of wines.
1. Commercial invoice - with specific reference to INCO terms 2000, container number, price, stamp number and quantity.
2. Packaging list - completed in the light of information appearing on the commercial invoice.
3. Bill of Lading - proof of shipment provided by the shipping line once the ship has sailed. Information contained on the packaging list forms the basis of this document.
4. Form F178 - bank document controlling the flow of foreign currency, as prescribed by the SA Reserve Bank.
5. Insurance certificate - proof of insurance agreement.
6. VI-1-document - issued by the Directorate Plant Health and Quality in Stellenbosch.
7. Analysis certificate - issued by the Directorate Plant Health and Quality in Stellenbosch.
8. Certificate of Origin.
Trident has developed a tailored solution that provides all of the specific export documents required for the alcohol industry which is used by many best in class companies around the world. These documents include, but are not restricted to:
• Wine Form B
• Certificate of Age
• Spirit Certificate
• Certificate of Analysis
• Report - Return of Wine
Documents Required

Certain documentation takes place while exporting from India. Special documents may be required depending on the type of product or destination. Certain export products may require a quality control inspection certificate from the Export Inspection Agency. Some food and pharmaceutical product may require a health or sanitary certificate for export.



Shipping Bill/ Bill of Export is the main document required by the Customs Authority for allowing shipment. Usually the Shipping Bill is of four types and the major distinction lies with regard to the goods being subject to certain conditions which are mentioned below:
• Export duty/ cess
• Free of duty/ cess
• Entitlement of duty drawback
• Entitlement of credit of duty under DEPB Scheme

Export Market:
Target Market started of with U.S.A (New York & California), Germany, Italy & France. Recently Indian wines are even exported to other countries like Japan, Singapore, Malaysia, Italy, Srilanka etc .
DAY FUNCTION PERSON DATE
1 Bottling and labelling of wine
2 Arrange final quality testing
3 Result of test - positive (continue) - negative (revise).
Apply for export certificates.
Book space on ship. Note stacking date,
Reserve containers - according to buyer's requirements
4 Comply with statutory requirements
- Customs clearing/Ad Valorem wharfage
- Obtain certificate of origin
5 Arrange inspection of wine (give notice)
as per export certificate.
6 Pack in container for transport to harbour.
7 Receive in harbour - before closure of stacks
(48 hours before ship sails)
8 Loading on board - UK ± 16 days
- Europe ± 18 days
- USA ± 20 days
- Far East ± 22 days
9 Offload in UK harbour (Southhampton)
10 Clearance and payment of all dues and excise in UK.
11 Deliver to agent in UK/Offload in Europe (Rotterdam)
12 Deliver to Buyer/Agent in Europe/Offload in USA (New York)
13 Deliver to Buyer/Agent in USA/Offload in Far East (Osaka)
14 Deliver to Buyer/Agent in Far East

* Bills of Lading provided once the ship has sailed.
Attached documents will be typical
- Certificate of origin
- Quality certificate
- Other accounts for buyer's attention (inspections agreed to).



Import Procedure
According to the Constitution of India the liquor industry is regulated by the states and not the centre. Intoxicating liquors are specifically covered by Entry 8 of the State List, and this places all aspects including manufacture, possession, transport, purchase and sale of intoxicating liquors within the sphere of the state only. Since alcoholic beverages are a state subject, each of India’s 29 states and 6 union territories has their own rules & regulations and duties & taxes. Even the pattern of wine distribution and control varies.
Import Policy/Procedures
FOB and Ex-Works are basic policy under which sula imports. Exice duty changes from march- april every year. Consignments imported in India are not restricted.
Sula is not charged any subsidies or excise by maharashtra state govt. on its imports .Import policy by air and shipping remains the same 100 cases at a time i.e container are imported.
Import license, IC no. given by customs i.e nhava sheva and BPT customs are required for exemption from octroi.
EPGC license avail benefits on turnover.

Import Criteria:
The country also imports 72,000 wine cases (9 litres/case) in a year where 32,000 cases are bottled in origin and remaining 0.36m litres are imported in bulk flexi bags and subsequently bottled by Indian wineries. Besides this, about 12,000 –15,000 wine cases are sold through gray market.


Imported From:
The imports are largely from Australia, Chile, Japan, Spain, U.S.A, Italy and other european and asian countries around the world...
Import Market:
The Target Domestic Markets for the imported wines in India are the major metropolitan cities like Goa, Mumbai, Delhi and Bangalore.Mumbai is the major market. However wines are also gaining popularity in other small cities and towns .
Import procedure:
India followed a system of non-automatic import licensing (quantitative restrictions) to BIO wines and spirits until April 2001. Under that system, strictly limited quantities of BIO products were allowed to be imported for sale in certain tourist hotels. Then, import of liquors including wines was allowed under the Open General Licence (OGL).
However, each label, each size of bottle and each manufacturer has to be registered with the Department of Excise & Customs against a fee. Liquor industry in India is highly government regulated in terms of constraints on manufacturing, storage as well as distribution.
The imported wines and spirits (BII and BIO) are not systematically exempt from the plethora of different sales taxes; value added taxes, and other indirect taxes applied by Indian States. Government aims at uniform state-level taxation on alcoholic beverages across the country and therefore has plans of a new state excise policy


Distribution, Regulation And Trade Issues :
The Indian market presents several challenges that new entrants ought to know about. Much as it happens in the U.S., every state has a different set of regulations. Local governments also tax wine heavily. In that sense, India should not be treated as a single market--exporters should address each state on its own.
Although India's economy has gone through a liberalization process that has included wine, tariffs are still noticeably high at 108% for bulk wine, and can reach 264% to 420% for bottled wine. This overpricing, which can be discouraging at first, is also a signal of the interest Indians have in wine, since many wine buyers are ready to buy a bottle for more than twice its price at home.
Documentation: -
Export costing/Pricing, Scrutinizing Purchase order, L/C., Preparation of Pre-Shipment and Post-shipment documents, Preparation of documents for custom clearance, Excise procedures for exports, Inspection of goods, GSP forms, etc.,
1. Sourcing Foreign Suppliers, Manufacturers, brokers, etc., for direct Imports for manufacturers for their input raw materials, Consumer durables, etc.,
2. Sourcing suppliers of second Hand Capital Goods as per Foreign Trade Policy in force.
3. Pricing, placing orders, arranging samples.
4. Arranging Finance for the Trade.
5. Inspection of Goods, Shipment of Goods, Guarantees & Warranties for quality.
6. Customs Clearance at the Port, transportation, etc., for door delivery of goods.

Imports: Foreign Trade Policy Matters (or India only)
Interpretation of Foreign Trade Policy, advice and documentation, Classification of imported goods, custom tariff duties and levies, Obtaining Import licence for restricted goods, CCP, etc.
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Re: Please Help me to make project on any topic related to International Business for - March 28th, 2009

i would suggest you the sme sector open up in international market
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