Research Project on Launching a Noodle Brand

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Originally Posted by raj120887

i think tthis project will help me a lot............

Hi Raj,

I think the project has not been uploaded by our friend...however sme tips for the launch of noodle brand in India..

-The Noodle Market(Players, Market Share)vis-vis Comapny's Objective
-Consumer Profile Research(Consumer Demographics, Eating habits, Target Group and the end users)
-Test Marketing
-Communication Strategy(Media Preference of the Target Profile)
-Budgeting


I juz saw a very good case-study on Maggi Noodles in India. I'm giving you the link
Maggi Case Study


Hope I could help you....we can discuss your project in detail..may be we comeup with lots more details...njoy..all the best!