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Marketing Research of Riverdeep

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Netra Shetty
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Marketing Research of Riverdeep - April 8th, 2011

Houghton Mifflin Harcourt Learning Technology originally started as Riverdeep Interactive Learning, is a publishing house for educational online and CD-ROM products based in San Francisco and Dublin, Ireland. Founded in 1995, Riverdeep was principally the creation of the Irish ex-investment banker Barry O'Callaghan. O'Callaghan was Riverdeep's CEO and controlling shareholder.[1]
In October 2002, Riverdeep became a private entity when their stock price plummeted below $2 in NASDAQ.[2]
On September 20, 2004, Riverdeep moved its Novato office to 100 Pine Street in San Francisco.Global Market Prospects

Despite the fact that U.S. exports of boats are declining, export opportunities are still important factors in U.S. manufacturing trends. Foreign consumers are discovering the pleasure of boating. Their governments and land developers are trying to respond to that desire by building the proper infrastructure. The ratio of exports to shipments for boat building and repairing was an estimated 11 percent in 1998. The U.S. boat building industry is the world’s largest supplier of recreational craft. Supplying the sizable U.S. market gives U.S. manufacturers many advantages in overseas markets, including economies of scale and product innovation insights. Many consumers in overseas markets look for the “made in the USA” label because they believe that U.S. manufacturers provide the highest-quality products. U.S. manufacturers are competitive overseas and produce high-quality products. Overseas markets are typically volatile from year to year, as managing the proper amount of supply can be tricky, particularly for many small dealers and suppliers.

In 1998, Canada was the largest market for U.S. exports of boats, with those exports totaling $203 million, a 15 percent increase over the previous year. Canada’s proximity to the United States and its numerous navigable lakes and rivers provide many opportunities for U.S. manufacturers. U.S. exports of boats to Canada account for 31 percent of all U.S. boat exports. The Netherlands was the next largest market for U.S. boat exports, with exports totaling $51 million, growing 24 percent in 1998 and accounting for 8 percent of all U.S. boat exports. The Netherlands also has many navigable canals and rivers and the North Sea, which can be used for recreational purposes. In 1998, Japan was the third largest market for U.S. boat exports, with exports totaling $42 million. U.S. exports of boats to Japan fell 28 percent as declining real GDP growth (-2.8 percent) affected the boating market. Japan has numerous inlets and coastlines that could be used for recreational boats. However, currently there is a lack of adequate marina facilities as expected development projects have been delayed by the weak growth of the Japanese economy. The United Kingdom was the fourth largest market for U.S. exports of boats, with those exports totaling $39 million and increasing 12 percent. The fifth largest market for exports of boats was Germany, where U.S. exports decreased 6 percent to $34 million in 1998.

U.S. imports of pleasure boats grew 5 percent in 1998, thanks in large part to the high value of the dollar against other major currencies. The ratio of imports to apparent consumption was almost 14 percent in 1998. The largest foreign supplier of pleasure boats to the United States was Canada. U.S. imports from Canada totaled $345 million in 1998, a decrease of 23 percent. Weak demand for personal watercraft probably was the major cause of this decline, as one of the major suppliers of these boats produces in Canada. The United Kingdom was the second largest foreign supplier in 1998, with U.S. imports from that country climbing 32 percent to reach $91 million. U.S. imports from the United Kingdom experienced double-digit growth from 1992 to 1998. Italy was the third largest foreign supplier to the U.S. market; U.S. imports from that country totaled $80 million, up 10 percent in 1998. Italian manufacturers produce primarily large yachts and sailboats. Taiwan and Germany were the fourth and fifth largest foreign suppliers, with imports from those countries totaling $72 million and $56 million, respectively, in 1998. U.S. imports from Germany increased exponentially in 1998, possibly as a result of a temporary surge in the sale of large yachts, possibly previously owned craft. U.S. imports from Germany were down 93 percent during the first half of 1999 compared with the same period in 1998.

This Industry Market Research report provides a detailed analysis of the Motor Vehicle Maintenance & Repair in the UK industry, including key growth trends, statistics, forecasts, the competitive environment including market shares and the key issues facing the industry.

Industry Definition

Companies in this industry maintain and repair motor vehicles. They carry out general mechanical and electrical repair as well as car maintenance and servicing. They are also involved bodywork repair, windscreen repair and tyre repair. Car wash businesses are also included in this industry while companies involved in the retreading and rebuilding of tyres are not. The car wash operations of petrol stations are also not included in this industry.

Report Contents

The About this Industry chapter provides general information about the scope of the industry such as an industry definition and a list of the main activities of the industry.

The Industry at a Glance chapter provides a brief snapshot of the key indicators of the industry such as industry revenue and forecast growth rate.

The Industry Performance chapter covers the following: Executive Summary, Key External Drivers, Current Performance, Industry Outlook and Industry Life Cycle. The Executive Summary section is a brief summary of the overall chapter. The Key External Drivers section looks at the key factors outside the control of an individual business that determine the industry's performance. The Current Performance section provides analysis for the industry over the past five years with key performance indicators discussed. The Industry Outlook section is a key analysis section of the report and outlines expectations for the key industry indicators over the next five year period, including forecasts. The Industry Life Cycle section provides a discussion of where the industry is at in its life cycle and how that is affecting industry performance.

The Products & Markets chapter covers the following: Supply Chain, Products & Services, Major Markets, Globalisation & Trade and Business Locations. The Supply Chain section lists the key buying and key selling industries associated with this industry. The Products & Services section lists the products and services the industry provides including percentage breakdowns by key segment. The Major Markets section gives an analysis of the markets for the industry's products and how these markets may have changed over time. The Globalisation & Trade section provides a discussion of the level of globalization and the importance of trade to the industry. The Business Locations section highlights where the industry operates and why.

The Competitive Landscape chapter is a discussion of the characteristics of an average operator in the industry and who controls the market for the products of the industry. It includes the following sections: Market Share Concentration, Key Success Factors, Cost Structure Benchmarks and Barriers to Entry. The Market Share Concentration section discusses the level of concentration of the industry. The Key Success Factors section looks at the key internal factors that contribute to the success of an operator in the industry. The Cost Structure Benchmarks section discusses the average costs faced by operators in the industry. The Barriers to Entry section looks at the factors preventing new companies from entering the industry.
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Jitendra Mazee
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Re: Marketing Research of Riverdeep - July 31st, 2016

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Originally Posted by netrashetty View Post
Houghton Mifflin Harcourt Learning Technology originally started as Riverdeep Interactive Learning, is a publishing house for educational online and CD-ROM products based in San Francisco and Dublin, Ireland. Founded in 1995, Riverdeep was principally the creation of the Irish ex-investment banker Barry O'Callaghan. O'Callaghan was Riverdeep's CEO and controlling shareholder.[1]
In October 2002, Riverdeep became a private entity when their stock price plummeted below $2 in NASDAQ.[2]
On September 20, 2004, Riverdeep moved its Novato office to 100 Pine Street in San Francisco.Global Market Prospects

Despite the fact that U.S. exports of boats are declining, export opportunities are still important factors in U.S. manufacturing trends. Foreign consumers are discovering the pleasure of boating. Their governments and land developers are trying to respond to that desire by building the proper infrastructure. The ratio of exports to shipments for boat building and repairing was an estimated 11 percent in 1998. The U.S. boat building industry is the world’s largest supplier of recreational craft. Supplying the sizable U.S. market gives U.S. manufacturers many advantages in overseas markets, including economies of scale and product innovation insights. Many consumers in overseas markets look for the “made in the USA” label because they believe that U.S. manufacturers provide the highest-quality products. U.S. manufacturers are competitive overseas and produce high-quality products. Overseas markets are typically volatile from year to year, as managing the proper amount of supply can be tricky, particularly for many small dealers and suppliers.

In 1998, Canada was the largest market for U.S. exports of boats, with those exports totaling $203 million, a 15 percent increase over the previous year. Canada’s proximity to the United States and its numerous navigable lakes and rivers provide many opportunities for U.S. manufacturers. U.S. exports of boats to Canada account for 31 percent of all U.S. boat exports. The Netherlands was the next largest market for U.S. boat exports, with exports totaling $51 million, growing 24 percent in 1998 and accounting for 8 percent of all U.S. boat exports. The Netherlands also has many navigable canals and rivers and the North Sea, which can be used for recreational purposes. In 1998, Japan was the third largest market for U.S. boat exports, with exports totaling $42 million. U.S. exports of boats to Japan fell 28 percent as declining real GDP growth (-2.8 percent) affected the boating market. Japan has numerous inlets and coastlines that could be used for recreational boats. However, currently there is a lack of adequate marina facilities as expected development projects have been delayed by the weak growth of the Japanese economy. The United Kingdom was the fourth largest market for U.S. exports of boats, with those exports totaling $39 million and increasing 12 percent. The fifth largest market for exports of boats was Germany, where U.S. exports decreased 6 percent to $34 million in 1998.

U.S. imports of pleasure boats grew 5 percent in 1998, thanks in large part to the high value of the dollar against other major currencies. The ratio of imports to apparent consumption was almost 14 percent in 1998. The largest foreign supplier of pleasure boats to the United States was Canada. U.S. imports from Canada totaled $345 million in 1998, a decrease of 23 percent. Weak demand for personal watercraft probably was the major cause of this decline, as one of the major suppliers of these boats produces in Canada. The United Kingdom was the second largest foreign supplier in 1998, with U.S. imports from that country climbing 32 percent to reach $91 million. U.S. imports from the United Kingdom experienced double-digit growth from 1992 to 1998. Italy was the third largest foreign supplier to the U.S. market; U.S. imports from that country totaled $80 million, up 10 percent in 1998. Italian manufacturers produce primarily large yachts and sailboats. Taiwan and Germany were the fourth and fifth largest foreign suppliers, with imports from those countries totaling $72 million and $56 million, respectively, in 1998. U.S. imports from Germany increased exponentially in 1998, possibly as a result of a temporary surge in the sale of large yachts, possibly previously owned craft. U.S. imports from Germany were down 93 percent during the first half of 1999 compared with the same period in 1998.

This Industry Market Research report provides a detailed analysis of the Motor Vehicle Maintenance & Repair in the UK industry, including key growth trends, statistics, forecasts, the competitive environment including market shares and the key issues facing the industry.

Industry Definition

Companies in this industry maintain and repair motor vehicles. They carry out general mechanical and electrical repair as well as car maintenance and servicing. They are also involved bodywork repair, windscreen repair and tyre repair. Car wash businesses are also included in this industry while companies involved in the retreading and rebuilding of tyres are not. The car wash operations of petrol stations are also not included in this industry.

Report Contents

The About this Industry chapter provides general information about the scope of the industry such as an industry definition and a list of the main activities of the industry.

The Industry at a Glance chapter provides a brief snapshot of the key indicators of the industry such as industry revenue and forecast growth rate.

The Industry Performance chapter covers the following: Executive Summary, Key External Drivers, Current Performance, Industry Outlook and Industry Life Cycle. The Executive Summary section is a brief summary of the overall chapter. The Key External Drivers section looks at the key factors outside the control of an individual business that determine the industry's performance. The Current Performance section provides analysis for the industry over the past five years with key performance indicators discussed. The Industry Outlook section is a key analysis section of the report and outlines expectations for the key industry indicators over the next five year period, including forecasts. The Industry Life Cycle section provides a discussion of where the industry is at in its life cycle and how that is affecting industry performance.

The Products & Markets chapter covers the following: Supply Chain, Products & Services, Major Markets, Globalisation & Trade and Business Locations. The Supply Chain section lists the key buying and key selling industries associated with this industry. The Products & Services section lists the products and services the industry provides including percentage breakdowns by key segment. The Major Markets section gives an analysis of the markets for the industry's products and how these markets may have changed over time. The Globalisation & Trade section provides a discussion of the level of globalization and the importance of trade to the industry. The Business Locations section highlights where the industry operates and why.

The Competitive Landscape chapter is a discussion of the characteristics of an average operator in the industry and who controls the market for the products of the industry. It includes the following sections: Market Share Concentration, Key Success Factors, Cost Structure Benchmarks and Barriers to Entry. The Market Share Concentration section discusses the level of concentration of the industry. The Key Success Factors section looks at the key internal factors that contribute to the success of an operator in the industry. The Cost Structure Benchmarks section discusses the average costs faced by operators in the industry. The Barriers to Entry section looks at the factors preventing new companies from entering the industry.
Hey netra, it is really nice to see that people like you are sharing such an important information and helping others. Well, i am also going to share some useful information on Riverdeep which would be useful for many people and help them in their research or project.
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