“The offer” is the meat and pilaf of this menu item.
Without an appealing offer of value for the cost – no amount of selling will empty your shelves or fill your seats.
Exclusivity, short runs, bundled deals, see a star, or bring a friend – these offers make people feel special, like they are getting a deal that not everyone else can have.
It gives them a unique -- or at least rare -- story to tell!
MARKETING TO DO:
A dynamic trailer is the hottest sales tool in today’s movie marketplace.
Without an appealing offer of value for the cost – no amount of selling will empty your shelves or fill your seats.
Exclusivity, short runs, bundled deals, see a star, or bring a friend – these offers make people feel special, like they are getting a deal that not everyone else can have.
It gives them a unique -- or at least rare -- story to tell!
MARKETING TO DO:
A dynamic trailer is the hottest sales tool in today’s movie marketplace.