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Marketing Strategy of Star Enterprises

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Abhijeet S
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Marketing Strategy of Star Enterprises - September 27th, 2010

Marketing:-


 The main publicity that Star Enterprises do is that all the cartons made by them have the company’s logo. Mr.Vivek says that the logo itself is sufficient for advertising, as it has become a brand in itself in the market.


 The company also gets some advertising through personal contacts, friends and relatives. The company might give sponsorship to some events, which are organized by relatives or close friends, and they in turn publicize the company through banners during the events, announcements, and inclusion of company name in the brochures and posters of the events. (E.g. they recently sponsored a college fest called O2-The Fest, organized by Bhavan’s college).


 Star enterprises do not do any kind of media advertising.


 They do not have tie up with any Advertising or PR agency.


 They are registered on the Maharashtra Industries Small Scale Directory.
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Jitendra Mazee
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Re: Marketing Strategy of Star Enterprises - November 27th, 2017

Quote:
Originally Posted by abhishreshthaa View Post
Marketing:-


 The main publicity that Star Enterprises do is that all the cartons made by them have the company’s logo. Mr.Vivek says that the logo itself is sufficient for advertising, as it has become a brand in itself in the market.


 The company also gets some advertising through personal contacts, friends and relatives. The company might give sponsorship to some events, which are organized by relatives or close friends, and they in turn publicize the company through banners during the events, announcements, and inclusion of company name in the brochures and posters of the events. (E.g. they recently sponsored a college fest called O2-The Fest, organized by Bhavan’s college).


 Star enterprises do not do any kind of media advertising.


 They do not have tie up with any Advertising or PR agency.


 They are registered on the Maharashtra Industries Small Scale Directory.
Hey friend, thanks for your sharing and i am sure it would help many people. Well, I also want to share some information on Star Enterprises so that more and more people can take benefit from your thread.
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