Introducing new products at Cadbury

sunandaC

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Introducing new products at Cadbury

o Cadbury 5 Star with its “Energizing Bar” campaign targeted the youth, offering them a mind

and body charge. While pre-empting competition, Cadbury Perk - the light chocolate snack -

pushed chocolates into the wider area of snacking by promising 'Thodi Si Pet Pooja Kabhi Bhi

Kahin Bhi' (anytime, anywhere) and has introduced new flavours like ‘Mint Hint’, ‘Mango Tango’,

Very Strawberry’. It has also introduced various new chocolates like Gollum and Frutus in recent

years.


o Nestle has been continuously coming up with new products providing different taste to the

products. They recently introduced polo the refreshing chocolate. For the competition they also

introduced Kit Kat the wafer chocolate that was successful and pushed the market in great

competition. It has recently introduced the Milkybar éclair facing the competition of Cadbury

éclairs even then able to remain the consumers one of the favourite.
 
Introducing new products at Cadbury

o Cadbury 5 Star with its “Energizing Bar” campaign targeted the youth, offering them a mind

and body charge. While pre-empting competition, Cadbury Perk - the light chocolate snack -

pushed chocolates into the wider area of snacking by promising 'Thodi Si Pet Pooja Kabhi Bhi

Kahin Bhi' (anytime, anywhere) and has introduced new flavours like ‘Mint Hint’, ‘Mango Tango’,

Very Strawberry’. It has also introduced various new chocolates like Gollum and Frutus in recent

years.


o Nestle has been continuously coming up with new products providing different taste to the

products. They recently introduced polo the refreshing chocolate. For the competition they also

introduced Kit Kat the wafer chocolate that was successful and pushed the market in great

competition. It has recently introduced the Milkybar éclair facing the competition of Cadbury

éclairs even then able to remain the consumers one of the favourite.

Hey friend, thanks for your sharing and i am sure it would help many people. Well, I also want to share some information on Cadbury so that more and more people can take benefit from your thread.
 

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