What is BUZZ Marketing
Buzz marketing is word of mouth managed.
It is a term used in the marketing industry to describe activities that companies
do to generate favorable word of mouth publicity about products and services
Buzz marketing is about consumers—present and potential—talking and
discussing about a brand by word of mouth (WOM) leading to its purchase and sales.
It is about the excitement created around the brand on its virtues, and
recommended to others.
Buzz marketing is word of mouth managed.
It is a term used in the marketing industry to describe activities that companies
do to generate favorable word of mouth publicity about products and services
Buzz marketing is about consumers—present and potential—talking and
discussing about a brand by word of mouth (WOM) leading to its purchase and sales.
It is about the excitement created around the brand on its virtues, and
recommended to others.