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Mobile Telephony : Then and Now in India

Discuss Mobile Telephony : Then and Now in India within the Marketing Management ( RM , IM ) forums, part of the Resolve Your Query - Get Help and discuss Projects category; Exactly ten years ago, Jyoti Basu in Calcutta called Sukh Ram in Delhi in what was the first mobile phone ...

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Mobile Telephony : Then and Now in India
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Mobile Telephony : Then and Now in India - September 10th, 2010

Exactly ten years ago, Jyoti Basu in Calcutta called Sukh Ram in Delhi in what was the first mobile phone call in India.


Brick sized cell phones used to cost Rs. 45,000 and each call costed Rs. 16.5/minute. Back then, cell phone was a status symbol.


Today, there are over 60 million mobile connections in India (expected to double in number in next 12 months). A local call costs around Rs 1/min and a cell phone can be purchased for less than Rs. 2000.


Wireless technology has been a boon for India. In a country where setting up wired infrastructure is very expensive and time consuming, wireless is the perfect solution to connect remote villages.


The timing was also just right as India escaped the burden of legacy technology and reaped the benefits of latest GSM technology.


Cell phones have not been just about technology. They have brought about a cultural change in the country. SMS is the favorite means of communication for everybody today.



The revolution in computing in countries like India will also come through mobile phones. What PC did to offices and then to masses in developed countries, mobile phones will do in developing countries.



Time was when it took several years to get a new telephone connection in India. Now, there is less pressure than ever before for fixed landlines as mobile phone subscribers appear poised to outnumber those with a fixed line.


By year's end, India may become one of the few countries where the mobile revolution is complete and the mobile reigns supreme, just ten years after it was first introduced.


Every month, India adds another 1.5 million mobile subscribers to the 28 million mobile phone users registered last December.



In January 2003, one year before, India had just 10 million mobile subscribers
When mobile telephony was introduced in India in 1994, there were just a few service providers, such as AirTel.


It was a heavily regulated sector with prohibitive license fees, high call charges of 30 cents per minute, and expensive handsets.


Then, only the privileged could use a mobile in India. But in the last four years, call charges have fallen and license fees have become more manageable.


The distribution of different Mobile services operating in India with the exact nos. of mobile users is as mentioned in the Map shown here.


We can arrive at the conclusion that AirTel is PAN INDIA SERVICE PROVIDER with largest user network.


In the next few pages I am going to present the a report about Bharti Business Group and AirTel in particular about there Vision, Business structure, present situation, future plans, hierarchy, their working, their Ad campaigns, competitions.
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Re: Mobile Telephony : Then and Now in India - December 29th, 2017

Quote:
Originally Posted by abhishreshthaa View Post
Exactly ten years ago, Jyoti Basu in Calcutta called Sukh Ram in Delhi in what was the first mobile phone call in India.


Brick sized cell phones used to cost Rs. 45,000 and each call costed Rs. 16.5/minute. Back then, cell phone was a status symbol.


Today, there are over 60 million mobile connections in India (expected to double in number in next 12 months). A local call costs around Rs 1/min and a cell phone can be purchased for less than Rs. 2000.


Wireless technology has been a boon for India. In a country where setting up wired infrastructure is very expensive and time consuming, wireless is the perfect solution to connect remote villages.


The timing was also just right as India escaped the burden of legacy technology and reaped the benefits of latest GSM technology.


Cell phones have not been just about technology. They have brought about a cultural change in the country. SMS is the favorite means of communication for everybody today.



The revolution in computing in countries like India will also come through mobile phones. What PC did to offices and then to masses in developed countries, mobile phones will do in developing countries.



Time was when it took several years to get a new telephone connection in India. Now, there is less pressure than ever before for fixed landlines as mobile phone subscribers appear poised to outnumber those with a fixed line.


By year's end, India may become one of the few countries where the mobile revolution is complete and the mobile reigns supreme, just ten years after it was first introduced.


Every month, India adds another 1.5 million mobile subscribers to the 28 million mobile phone users registered last December.



In January 2003, one year before, India had just 10 million mobile subscribers
When mobile telephony was introduced in India in 1994, there were just a few service providers, such as AirTel.


It was a heavily regulated sector with prohibitive license fees, high call charges of 30 cents per minute, and expensive handsets.


Then, only the privileged could use a mobile in India. But in the last four years, call charges have fallen and license fees have become more manageable.


The distribution of different Mobile services operating in India with the exact nos. of mobile users is as mentioned in the Map shown here.


We can arrive at the conclusion that AirTel is PAN INDIA SERVICE PROVIDER with largest user network.


In the next few pages I am going to present the a report about Bharti Business Group and AirTel in particular about there Vision, Business structure, present situation, future plans, hierarchy, their working, their Ad campaigns, competitions.
Wow friend, it is really great work to share details on Mobile Telephony : Then and Now in India and i am sure it would help many other people. Well, i am also sharing some important information on Mobile Telephony : Then and Now in India.
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