ManagementParadise.com : Worlds Leading Management Portal. MBA | Classroom, Boardroom and Beyond


Go Back   ManagementParadise.com Forums - Your MBA Online Degree Program and Management Students Forum for MBA,BMS, MMS, BMM, BBA, students & aspirants. > Projects HUB for Management Students ( MBA Projects and dissertations / BMS Projects / BBA Projects > Resolve Your Query - Get Help and discuss Projects > Marketing Management ( RM , IM )

FACTORS AFFECTING PRICING

FACTORS AFFECTING PRICING

Discuss FACTORS AFFECTING PRICING within the Marketing Management ( RM , IM ) forums, part of the Resolve Your Query - Get Help and discuss Projects category; FACTORS AFFECTING PRICING Unlike other elements of the marketing mix, price is the only one, which generates revenue. It is, ...

Reply
 
LinkBack Thread Tools Display Modes
FACTORS AFFECTING PRICING
Old
 (1 (permalink))
Abhijeet S
abhishreshthaa is a splendid one to beholdabhishreshthaa is a splendid one to beholdabhishreshthaa is a splendid one to beholdabhishreshthaa is a splendid one to beholdabhishreshthaa is a splendid one to beholdabhishreshthaa is a splendid one to beholdabhishreshthaa is a splendid one to behold
 
abhishreshthaa
Operations Manager at Management Paradise
Management Paradise Guru
 
Status: Offline
Posts: 7,045
Join Date: May 2010
FACTORS AFFECTING PRICING - September 8th, 2010

FACTORS AFFECTING PRICING

Unlike other elements of the marketing mix, price is the only one, which generates revenue. It is, therefore, very important to set appropriate export prices based on:

• Company internal factors
• Market factors
• Environmental factors

Nevertheless, the traditional approach has often been to: "Take the domestic product price, add insurance and freight, put in a hefty cushion for contingencies


Company & Product Factors:

• Corporate and marketing objectives
• Firm and product positioning
• Product range, life cycle, substitutes, product differentiation and unique selling propositions
• Cost structures, manufacturing, experience effect and economies of scale
• Marketing, product development
• Available resources
• Inventory
• Shipping costs




Market Factors:

• Consumers perceptions, expectations and ability to pay
• Need for product adaptation, market servicing
• Market structure, distribution channels discounting pressures
• Market growth, demand elasticities
• Need for credit
• Competition objectives, strategies and strengths


Environmental Factors

• Government influences and constraints
• Currency fluctuations
• Business cycle stage, level of inflation
• Use of non-money payment and leasing


Help Others > Network > Grow


Work with us part time/full time as forum moderator. Email us your resume on careers @ managementparadise.com PLS PRESS THANKS BUTTON IF U LIKED MY POST.

Friends: (0)
Reply With Quote
Related to FACTORS AFFECTING PRICING
 
Similar Threads
Thread Thread Starter Forum Replies Last Post
Factors Affecting Crude Oil Prices rockin_san PUBLISH / UPLOAD PROJECT OR DOWNLOAD REFERENCE PROJECT 36 November 11th, 2010 10:13 PM
project on factors affecting wages and salaries Sagar Dhadve Human Resources Management (H.R) 19 October 23rd, 2010 02:39 PM
Factors affecting economic environment Yogin Vora Business Environment (B.E) 3 February 24th, 2010 11:59 AM
Study on Factors Affecting Electronic Goods projects4mp Marketing Research ( MR ) 6 July 9th, 2009 09:29 PM
Factors affecting Pricing Policy... Gaurav Garg Managerial Economics 2 June 22nd, 2008 07:22 PM
 

Reply

Bookmarks

Tags
affecting, factors, pricing

Thread Tools
Display Modes

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is On
Trackbacks are On
Pingbacks are On
Refbacks are On


» Login
Forgot Password?  New User?
  
» Ads




» Recent Threads
Calgary Stabbing Victims...
Last post by Kaushal Mehta
3 Hours Ago 05:35 PM
0 Replies
EPL Results Week 35
Last post by Kaushal Mehta
3 Hours Ago 05:29 PM
0 Replies
Real Madrid Barcellona
Last post by Kaushal Mehta
3 Hours Ago 05:26 PM
0 Replies
TISS, Mumbai: Exec. PGD...
4 Hours Ago 04:25 PM
0 Replies
Short Term Technical... ( 1 2 3... Last Page)
Last post by Windsor Brokers
5 Hours Ago 03:58 PM
42 Replies
Get 2 Days Free Stock...
Last post by Market Magnify
5 Hours Ago 03:57 PM
0 Replies
PREMIUM CALL
Last post by Riya Bajaj
6 Hours Ago 02:44 PM
1 Replies
Solution manual on... ( 1 2)
Last post by Mian Umar
13 Hours Ago 07:56 AM
19 Replies
Solution manual on Cost... ( 1 2 3... Last Page)
Last post by Ahmed Shousha
18 Hours Ago 02:26 AM
35 Replies
Pepsi IPL7 Match -...
Last post by Yashwant Naik
22 Hours Ago 10:40 PM
0 Replies
Testbank on Human... ( 1 2)
Last post by Sinem At?lgan
1 Day Ago 08:47 PM
15 Replies
Should Parents allow... ( 1 2 3... Last Page)
1 Day Ago 07:33 PM
35 Replies
Project on CRM (... ( 1 2 3... Last Page)
Last post by Vish Kumar
1 Day Ago 06:12 PM
249 Replies
Windsor Brokers - Short...
Last post by Windsor Brokers
1 Day Ago 05:34 PM
0 Replies
Mandatory Registration...
Last post by Stella Lauren
1 Day Ago 05:30 PM
0 Replies
» Projects Helpline
Project on CRM (...
Last post by Vish Kumar
1 Day Ago 06:12 PM
100 Marks Project on...
by msdhoni
Last post by Bhautik Kawa
3 Days Ago 11:55 AM
Ask Gaurav Mishra for...
1 Week Ago 09:33 PM
ManagementParadise.com is not responsible for the views and opinion of the posters. The posters and only posters shall be liable for any copyright infringement.


Management Paradise
About Us
Press
Jobs
Contact Us
Kartik Raichura
Legal
Terms & Conditions
Privacy Policy
Disclaimer
Copyrights
Help
Zeitgeist
Support
FAQs
Tour
Feedback
Partners
Follow
Copyright © 2004 - 2013 Management Paradise. Site Developed by Available.co.in