Awesome Read for Advertising People

sunandaC

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Awesome Read for Advertising People

If you are into advertising and looking out for food for brain into advertising check out the following books they completely are for you

Positioning: The Battle for Your Mind - Al Ries, Jack Trout

Ogilvy on Advertising -David Ogilvy

Under the Radar - Talking to Today's Cynical Consumer -Jonathan Bond, Richard Kirshenbaum

And Now a Few Words From Me : Advertising's Leading Critic Lays Down the Law, Once and For All -Bob Garfield

How to Advertise: Building Brands and Business in the New Marketing World -Kenneth Roman, Jane Maas, Martin Nisenholtz

Truth, Lies and Advertising: The Art of Account Planning -Jon Steel

How to Write a Good Advertisement -Vic Schwab
 
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