Titan watches Sales Promotion

abhishreshthaa

New member
Titan watches


Objective: make the high end product seen cheaper.


Branded watches are a high value product. Titan watches are expensive compared to many other branded watches available.


Hence in case a sales promotion offer like some rupees off is available on the watch, the consumer finds the high priced high quality product cheaper and so buys that instead of the cheaper one.
 
Meaning and Definition of Sales promotion

Sales promotions are the set of marketing activities undertaken to boost sales of the product or service. Definition: Sales promotions are the set of marketing activities undertaken to boost sales of the product or service.

Advantages of sales Promotion

1) Differentiate your brand

2) Enhance customer decision making

3) Attract Customers

4) Generate Revenue and Cash

5) Creates word-of-mouth opportunities

:SugarwareZ-226:
 
Top