Organisational Structure of NetZero -
February 5th, 2011
NetZero is an Internet service provider based in Woodland Hills, Los Angeles, California. It is a subsidiary of United Online, owner of Juno Online Services and BlueLight Internet Services. The current (2007) chairman, president, and CEO of United Online (and thus NetZero) is Mark Goldston.
Chairman of the Board
Vice Chairman of the Board
Organic organizations are characterized by a set of structural arrangements, such as a low degree of formalization when specifying work responsibilities, a nearly complete lack of division of the activities to be performed, few rules, a significant lateral communication with few hierarchical distinctions and finally, a decentralization of the decision making process.
Comparisons can be made with Mintzberg's adhocracy. The flat and organic structures of post-bureaucracies make them creative and capable of molding themselves to the variety of new problems they face.
Typically to date we have seen various government agencies in the UK try to become more organic organizations. However with many reported cases of lost sensitive information, such as personal bank details, residence and other personal information which has been stored on government databases, shows a lack of procedure and strict operating procedures. This more formal mechanistic organizational structure is still best suited to government agencies and other areas of the public sector. This is especially important for agencies that deal with sensitive personal information.
Other public sector organizations such as PR or tourism bodies can deploy a more organic structure that will allow the business to be flexible and reduce the number of levels in the organizations structure. In this case the role of managers becomes one of empowerment, providing workers with the information, training, authority and accountability to excel.
Tom Burns and G. M. Stalker, (1961) are famous for establishing the distinction between mechanistic and organic approaches to organization and management. They illustrated that when change in environment becomes the order of the day, as when changing technological and market conditions pose new problems and challenges, open and flexible styles of organization and management are required
The company is divided into two groups or categories in terms of services that they are offering to their client. The IT department focuses on the technical needs such as deployment, implementation and training. It also focuses on the software, networking and hardware that are needed by their client. On the other hand, Business Process Outsourcing focuses on the documentation and other mild analysis of the client’s request. By doing this the company will be able to divide the task in different areas and help to lessen the work of the IT department that bears the biggest responsibilities. It will also help to manage the skills and talent of their employees and eventually help them to detect and discover the strengths and weaknesses of each and every individual.