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Organisational Structure of DineEquity

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Netra Shetty
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Organisational Structure of DineEquity - February 4th, 2011

DineEquity (NYSE: DIN) is a United States company that both franchises and operates restaurants. Headquartered in Glendale, California, the company was founded originally as IHOP (International House Of Pancakes) and changed its corporate identity after it acquired Applebee's.[1] On July 16, 2007, IHOP Corp. announced its intent to acquire the bar-and-grill chain Applebee's International, Inc. in an all-cash transaction, valued at approximately US$2.1 billion. Under the deal, IHOP paid $25.50 per share for Applebee's. IHOP stated it would franchise most of Applebee's 500 company-owned stores. Applebee's has 1,943 restaurants overall worldwide, including those operated by franchisees.[2]
Julia Stewart, who originally worked as a waitress at IHOP and would work her way up through the restaurant industry, became Chief Executive Officer of IHOP Corp. She had previously been President of Applebee’s, but left after being overlooked for that company's CEO position. She became CEO of IHOP in 2001, and returned to manage her old company due to the acquisition. [3]
With a larger than 70% vote, Applebee's stockholders approved the takeover, which closed on November 29, 2007. The deal beat 26 other offers to purchase the economically slumping Applebee's. A number of executives from Applebee's voted against the offer, the chain's largest individual shareholder, Applebee's director Burton "Skip" Sack plans to take IHOP to court to demand a higher amount of money to be paid to him as the purchasing price that IHOP is giving is unfair to the shareholders of Applebee's. As part of the purchase, a brand re-marketing scheme and revitalization of the Applebee's image was undertaken.[

President

Julia Stewart

Director

Frederick Christie
Director

Patrick Rose

Director

Richard Dahl

Director

Gilbert Ray

Director

Michael Gordon
Director

Caroline Nahas
Director

Daniel Brestle

Director

Frank Edelstein
Director

Howard Berk
Lead Director

Larry Kay
CFO

John Tierney
Restaurant Support

RC
Applebee’s International, ...

MA
IHOP Restaurants

JB
Human Resource

JJ
Legal & Secretary

BA
Marketing

CO
Control

GK

Chairman of the Board/CEO respectively. Although not an organizational structure per se, it's structure is built around three main events which could be thought of as three main lines of business: 1) The Nextel Cup Series, 2) The Busch Series, and 3) The Craftsman Truck Series.

And a fundamental part of the organization's structure is the promoters. Promoter sponsorship has drawn some criticism from the fan base because more and more it seems that it's more about commercials than it is about racing. However, in order for it to stay alive as an organization it needs the sponsors. Ticket sales alone will probably not bring in the revenue needed to stay healthy in business. The Nextel Cup Series is the most prestigious of them all. This series starts with the Daytona 500 at the beginning and consists of 36 races in 19 states and on 22 different tracks.

The second premier event in the series is the Craftsman Truck Series. This event started in 1996 and was previously known as the SuperTruck Series. Its roots come from a display of a Racing-style pickup truck at the 1994 Daytona 500. And the last premier event in the series is the Busch Series which is considered to be like the minor leagues of NASCAR.
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James Cord
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Re: Organisational Structure of DineEquity - April 2nd, 2016

Quote:
Originally Posted by netrashetty View Post
DineEquity (NYSE: DIN) is a United States company that both franchises and operates restaurants. Headquartered in Glendale, California, the company was founded originally as IHOP (International House Of Pancakes) and changed its corporate identity after it acquired Applebee's.[1] On July 16, 2007, IHOP Corp. announced its intent to acquire the bar-and-grill chain Applebee's International, Inc. in an all-cash transaction, valued at approximately US$2.1 billion. Under the deal, IHOP paid $25.50 per share for Applebee's. IHOP stated it would franchise most of Applebee's 500 company-owned stores. Applebee's has 1,943 restaurants overall worldwide, including those operated by franchisees.[2]
Julia Stewart, who originally worked as a waitress at IHOP and would work her way up through the restaurant industry, became Chief Executive Officer of IHOP Corp. She had previously been President of Applebee’s, but left after being overlooked for that company's CEO position. She became CEO of IHOP in 2001, and returned to manage her old company due to the acquisition. [3]
With a larger than 70% vote, Applebee's stockholders approved the takeover, which closed on November 29, 2007. The deal beat 26 other offers to purchase the economically slumping Applebee's. A number of executives from Applebee's voted against the offer, the chain's largest individual shareholder, Applebee's director Burton "Skip" Sack plans to take IHOP to court to demand a higher amount of money to be paid to him as the purchasing price that IHOP is giving is unfair to the shareholders of Applebee's. As part of the purchase, a brand re-marketing scheme and revitalization of the Applebee's image was undertaken.[

President

Julia Stewart

Director

Frederick Christie
Director

Patrick Rose

Director

Richard Dahl

Director

Gilbert Ray

Director

Michael Gordon
Director

Caroline Nahas
Director

Daniel Brestle

Director

Frank Edelstein
Director

Howard Berk
Lead Director

Larry Kay
CFO

John Tierney
Restaurant Support

RC
Applebee’s International, ...

MA
IHOP Restaurants

JB
Human Resource

JJ
Legal & Secretary

BA
Marketing

CO
Control

GK

Chairman of the Board/CEO respectively. Although not an organizational structure per se, it's structure is built around three main events which could be thought of as three main lines of business: 1) The Nextel Cup Series, 2) The Busch Series, and 3) The Craftsman Truck Series.

And a fundamental part of the organization's structure is the promoters. Promoter sponsorship has drawn some criticism from the fan base because more and more it seems that it's more about commercials than it is about racing. However, in order for it to stay alive as an organization it needs the sponsors. Ticket sales alone will probably not bring in the revenue needed to stay healthy in business. The Nextel Cup Series is the most prestigious of them all. This series starts with the Daytona 500 at the beginning and consists of 36 races in 19 states and on 22 different tracks.

The second premier event in the series is the Craftsman Truck Series. This event started in 1996 and was previously known as the SuperTruck Series. Its roots come from a display of a Racing-style pickup truck at the 1994 Daytona 500. And the last premier event in the series is the Busch Series which is considered to be like the minor leagues of NASCAR.
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