: Worlds Leading Management Portal. MBA | Classroom, Boardroom and Beyond

Go Back Forums - Your MBA Online Degree Program and Management Students Forum for MBA,BMS, MMS, BMM, BBA, students & aspirants. > Projects HUB for Management Students ( MBA Projects and dissertations / BMS Projects / BBA Projects > PUBLISH / UPLOAD PROJECT OR DOWNLOAD REFERENCE PROJECT > Human Resources Management (H.R)

Organisational Structure of Applebee's

Organisational Structure of Applebee's

Discuss Organisational Structure of Applebee's within the Human Resources Management (H.R) forums, part of the PUBLISH / UPLOAD PROJECT OR DOWNLOAD REFERENCE PROJECT category; Applebee’s International, Inc. is a United States company which develops, franchises, and operates the Applebee's Neighborhood Grill and Bar restaurant ...



LinkBack Thread Tools Display Modes
Organisational Structure of Applebee's
 (1 (permalink))
Netra Shetty
netrashetty is on a distinguished road
Student of PGDM at Mats Institute of Management and Entrepreneurship
Bangalore, Karnataka
Management Paradise Guru
Status: Offline
Posts: 4,857
Join Date: Dec 2010
Organisational Structure of Applebee's - February 1st, 2011

Applebee’s International, Inc. is a United States company which develops, franchises, and operates the Applebee's Neighborhood Grill and Bar restaurant chain. As of November 2010, there were 2,000 restaurants operating system-wide in the United States, one U.S. territory and 16 other countries.[2] The company's headquarters are in Lenexa, KS.

The Applebee's concept focuses on casual dining with mainstream American dishes such as salads, shrimp, chicken, pasta, and "riblets" (which is considered Applebee's signature item). All Applebee's restaurants feature a bar area and serve alcoholic beverages (except where prohibited by law).

In November 2007, IHOP announced that it had completed a $1.9 billion purchase of the Applebee's chain.

Julia Stewart
Frederick Christie
Patrick Rose
Richard Dahl
Gilbert Ray
Michael Gordon
Caroline Nahas
Daniel Brestle
Frank Edelstein
Howard Berk
Lead Director
Larry Kay
John Tierney
Restaurant Support
Applebee’s International, ...
IHOP Restaurants
Human Resource
Legal & Secretary

The most dominant strategic management paradigm in recent years is known as competitive strategies model. Exemplified by Porter’s (1980, 1985) work, this approach addresses the issue of how firms compete within their product markets. Porter identified two competitive advantages that provide a firm with a defensible position: cost leadership (lower cost) and differentiation. Looking on Porter’s idea of competitive strategies, PCCW uses product differentiation. They rely on the development of new, unique and innovative products and services while extending it to other global market networks. Over time, PCCW considers customers’ belief on unique products. Customers valuing a product’s uniqueness tend to become loyal to both the product and the company producing it (Hitt et al. 2003). This is exactly what PCCW is doing. Through this strategy, new entrants needed a significant amount of resources over time to outdo existing customer loyalty. While new entrants compete through low prices, PCCW is able to manage the balance between product differentiation and pricing strategy.

To keep ahead of its competitors, PCCW is adding new services as quickly as possible on all fronts. Differentiation according to Oden (1997) is a strategy with which the organization seeks to distinguish its products or services from those of competitors. The firm may use advertising, distinctive product features, exceptional service, or new technology to achieve a product perceived as unique. In order to fulfill its differentiation strategy, PCCW Directories offer innovative services and technologies to its consumers. For example PCCW Directories has formed partnerships with online giants such as Google, eBay Hong Kong, SINA Hong Kong and Yahoo! Hong Kong. Users are also able to perform keyword searches via Mobile Yellow Pages to find retailers and suppliers, as well as enjoy discounts and privileges from more than 10,000 participating outlets. These are some of the strategies that PCCW Directories is employing to achieve differentiation (Quin and Cameron 1983). The company is able to achieve its mission of providing quality service to its customers. The organizational structure supports the company’s strategy.

Last edited by netrashetty; February 1st, 2011 at 05:52 PM..
Friends: (0)
Reply With Quote
Your Friendly Helper
Rep Power: 10MBA Helper
Automatic Reply for links related to your post

Hello, I am your friendly Helper. Check the related links below which might be of your interest.
Not a Member Yet ?? Sign Up Now. Click Here and If you are looking for something? Search the Forums

Do you need help with your Research Report ? Ask for Help or Help Others and create your network. Give back to the community by sharing your knowledge in terms of notes, research reports, discussions, articles etc..
Help Yourself and Help Others
Ask us, we are here to help

Related to Organisational Structure of Applebee's

Similar Threads

Thread Thread Starter Forum Replies Last Post
organisational structure and hrm Sagar Dhadve Principles of Management / Perspective Management 47 July 27th, 2013 06:40 PM
Organisational Structure of ACN Inc. Abhijeet S Human Resources Management (H.R) 0 February 1st, 2011 09:50 AM
Organisational Structure of a21 Netra Shetty Human Resources Management (H.R) 0 January 31st, 2011 03:21 PM
Organisational Structure Prerna Rajan Human Resources Management 0 September 6th, 2009 08:18 PM
Organisational structure!!! Arpana Chandra LaUghTeR AccEleRatED , Just CHILL !! 1 May 23rd, 2006 07:53 PM
Re: Organisational Structure of Applebee's
 (2 (permalink))
Pandey Bhoopendra
Bhoopendra is on a distinguished road
Student of BMM
Mumbai, Maharashtra
Management Paradise Guru
Status: Online
Posts: 4,272
Join Date: Jun 2012
Re: Organisational Structure of Applebee's - July 10th, 2015

What do you understand by Organisational Structure and why it is important.

An organizational structure defines how activities such as task allocation, coordination and supervision are directed towards the achievement of organizational aims. It can also be considered as the viewing glass or perspective through which individuals see their organization and its environment.
Friends: (0)
Reply With Quote


area of hrm, career development, career management, career path, career planning, company in us, ethics in hr, hr policies, hrm of us company, hrm practices, human resource management, induction process, job evaluation, job rotation, organisational structure, organization development, organizational culture, orientation process, performance appraisal, personnel management, recruitment process, staffing process, strategic hrm, structure of us company, training development

Thread Tools
Display Modes

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is On
Trackbacks are On
Pingbacks are On
Refbacks are Off

Forgot Password?  New User?

» Recent Threads

The Popular Chef Paul...
Last post by Pandey Bhoopendra
19 Minutes Ago 07:11 PM
0 Replies
7 Delighted...
Last post by Pandey Bhoopendra
1 Hour Ago 06:16 PM
0 Replies
BMS notes for mp : all... ( 1 2 3... Last Page)
Last post by Anish Hukumchand
1 Hour Ago 06:15 PM
267 Replies
7 Interesting...
Last post by Pandey Bhoopendra
1 Hour Ago 06:00 PM
0 Replies
11 Intelligent...
Last post by Pandey Bhoopendra
1 Hour Ago 05:48 PM
0 Replies is not responsible for the views and opinion of the posters. The posters and only posters shall be liable for any copyright infringement.

Management Paradise
About Us
Contact Us
Kartik Raichura
Terms & Conditions
Privacy Policy
Copyright © 2004 - 2013 Management Paradise. Site Developed by