sunnyz_sp02
New member
Is it necessary???? i dont think so.... its very annoying and disappointing theory which needs reconsideraion....
Brand positioning is about influencing consumer mind if its for a short term duration...take d case of mobile companies ol d new handset they r throwin in the market ..their prices crashes in jz a month of launchin dembranding position is very important in any company it is integral part of a company