Housing.com Domain & A Fancy Number sells for $1 Mn.
The acquisition is done by Housing.co.in , an indian startup in the real estate space which plans to scale up and go global with the coveted .com and fancy number.
I think the funds are well spent and makes for a great branding exercise and case study.
The biggest domain deal this year was IG.com that sold for $ 4.7 mn. The second biggest domain sale this year so far is 114.com for $ 2.1 mn.
Housing.com for $ 1 million will take the 3rd spot on this year to date list of biggest domain name sales for 2013.
Do you think it was wise for the company to spend 1/3rd of their last funding round in "just a domain name" ?