Bharti in Africa

sunandaC

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Bharti Airtel, which acquired the African assets of Zain Telecom in February, has started the process of giving orders for setting up new telecom towers there.

The company had already sought bids to set up towers in countries like Nigeria, Kenya and Tanzania, said sources. Bharti is giving these orders market wise, instead of one bulk order.
The company is planning to take competitors head on and, hence, strengthening its network in Africa

Bharti, which acquired Zain's African assets for $10.7 billion in the largest deal this year, is under pressure to cut costs and turnaround its African assets.

Minute factory model allows the company to add network as and when the user numbers increase. It does not require Bharti to invest heavily in network infrastructure and reduces fixed costs.
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