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MBA Semester IV

MBA Semester IV

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MBA Semester IV
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MBA Semester IV - November 3rd, 2009

Subject Name : Strategic Management & Business Policy

Q. 1 What do you understand by the term Strategy in the context of Business Management and
Policy? And what are the stages in the formulation of a Strategy? (10 marks)

Q. 2 What, in brief, are the types of Strategic Alliances and the purpose of each? Supplement your answer with one real life example of each (10 marks)

Q. 3 What is a Business Plan? What purpose does it serve? (10 marks)

Q. 4 What is the chief purpose of a Business Continuity Plan and what are its components for effective implementation. Explain in a sentence or two as to how it is different from a Business Plan (10 marks)

Q. 5 Take any three examples of the components of a Decision Support System and explain how they help decision making (10 marks)

Q. 6 Name and explain any three ways in which a Company’s CSR can be expressed.(10 marks)
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