kotak life insurance

ravi143ever

New member
INDEX
SR. NO PARTICULARS
1. Insurance marketing
2. Role of marketing
3. Insurance marketing in Indian environment
4. Objectives of life insurance marketing
5. Marketing mix for insurance organization
• Product planning and development
• Promotion mix
• Price mix
• Place mix
• People
• Physical evidence
• Process
6. Om Kotak Mahindra Old Mutual Life Insurance Introduction
7. Products offered
8. Kotak Child Advantage Plan & marketing strategies
9. Kotak Retirement Plan & marketing strategies
10. Media Centre
11. Biblography
 

Attachments

  • kotak.doc
    1.2 MB · Views: 376

depakvasandani

New member
Hi ravi
nice project
thought just wanted to add that this project can become much more exhaustive and descriptive .
not saying just to add matter but a lot of value proposition can be added here..like .....
competitors products.....
why kotak for Insurance...
edge over competitor..by product offerings and services...
benefits...under 80 c
and much much more
 

kumar2290

Par 100 posts (V.I.P)
great work my dear friend..................................................................................
 
INDEX
SR. NO PARTICULARS
1. Insurance marketing
2. Role of marketing
3. Insurance marketing in Indian environment
4. Objectives of life insurance marketing
5. Marketing mix for insurance organization
• Product planning and development
• Promotion mix
• Price mix
• Place mix
• People
• Physical evidence
• Process
6. Om Kotak Mahindra Old Mutual Life Insurance Introduction
7. Products offered
8. Kotak Child Advantage Plan & marketing strategies
9. Kotak Retirement Plan & marketing strategies
10. Media Centre
11. Biblography

Hey ravi, as we know that Kotak life insurance is one of the best life insurance firms in India and is a jv between Kotak Mahindra Bank Ltd. and Old Mutual plc, South Africa, one of the largest life insurance companies in the globe. well, i am also uploading a document where you would find more detailed information.
 

Attachments

  • kotak life insurance.PDF
    3.8 MB · Views: 2
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