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Originally Posted by sweta_agg79 Hello....
Can anybody help me with projects on Brand Valuation. As it will help me for my 100 marks project.
Sweta |
Hi Shweta!!!
Brand Valuation is very critical n also of gr8 importance to organizations..as it gives the standing of the firm in that industry and aids them to predict future sales.Its one of my favorite topics

. The value of a Brand name is calculated as follows:[b]Value of brand name ={(V/S)b-(V/S)g }* Sales .
Well m attaching some material on Brand Valuation..... one of which also include an illustration of Valuing a brand name: 'Kelloggs '.
Do let me know if someone requires guidelines on this topic...would love to help!! njoy!!!
