10 things that make a good Business Plan -
June 11th, 2012
10 things that make a good Business Plan
Vision/problem statement. What problem are you solving? Who are you solving it for? What's your big vision?
Who are the 3-4 key people in the founding team? Their past successes and domain expertise.
How large is the market you are addressing? How fast is it growing? How large a market share can your product hope to capture?
What is the product or service that you are offering? How does it solve the problem? What's unique about it? Describe the technology in brief
Competitive landscape. Who are the current or future players in this market? How are you different (IP, customer segment)? What are the barriers to entry?
What is your business model? Who all will be affected by your solution and what benefits do they derive? Can you quantify the benefits? How much can you charge for the product/service?
What is the current stage of the product/service and what is the roadmap?
Go-To-Market strategy. What channels do you plan to use? What partnerships will you need to establish? What if you are not able to get these partnerships?
Financial projections. Yearly financial projections up to 4-5 years out which should be optimistic but realistic. It should be a large enough opportunity to interest the investors.
And finally, how much money are you looking to raise? How long will it last? What will it be used for? How much do you expect to raise in the future?