Pull factors are those which encourage women to become entrepreneurs. These include desire to do something new in life, need for independence, availability of finance, concessions & subsidies.
Ambitions of Women Entrepreneurs: Ambitions or Aspirations motivate people, activice them, broaden their vision and make the life meaningful. Ambition is an index of one’s own resourcefulness. The intensions & initiative of a man are directed by his ambitions. The biggest obstacle to progress in India is considered to be the lack of ambition of her (India’s) people.
The entrepreneurs were asked to rank two applicable ambitions in the order of importance. The ambitions indicated by them were rated by weighted score by according two points to the ambition ranked first & one point to the ambition ranked second.
Ambitions of Women Entrepreneurs: Ambitions or Aspirations motivate people, activice them, broaden their vision and make the life meaningful. Ambition is an index of one’s own resourcefulness. The intensions & initiative of a man are directed by his ambitions. The biggest obstacle to progress in India is considered to be the lack of ambition of her (India’s) people.
The entrepreneurs were asked to rank two applicable ambitions in the order of importance. The ambitions indicated by them were rated by weighted score by according two points to the ambition ranked first & one point to the ambition ranked second.