sunandaC

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Definition of Visualisation

According to Frey, “Visualisation means creating the pictorial element and determining the general nature of other elements of an advertisement and how they all shall be arranged”.


Qualities in a Creative Visualiser
Visualisation will be meaningless unless it is creative

Courageous mind.
Spontaneity and Originality
Intellectual Honesty
Flexibility and Adaptability

Steps in Visualisation
Study
Defining the Advertisement objective
Collection of Relevant Information
Giving the Shape to Ideas
Straining the ideas

Techniques of Visualisation
Identification of Problem
Pool of Information
Generation of Brain Wave
Brain Storming
Meditation
Thumbnails
Rough Lay out
Final copy

Process of Visualisation
Locating the Problem
Collection of Relevant Information
Analysis of Information Collected
Hypothesis
Incubation
Synthesis
Verification
 
Definition of Visualisation

According to Frey, “Visualisation means creating the pictorial element and determining the general nature of other elements of an advertisement and how they all shall be arranged”.


Qualities in a Creative Visualiser
Visualisation will be meaningless unless it is creative

Courageous mind.
Spontaneity and Originality
Intellectual Honesty
Flexibility and Adaptability

Steps in Visualisation
Study
Defining the Advertisement objective
Collection of Relevant Information
Giving the Shape to Ideas
Straining the ideas

Techniques of Visualisation
Identification of Problem
Pool of Information
Generation of Brain Wave
Brain Storming
Meditation
Thumbnails
Rough Lay out
Final copy

Process of Visualisation
Locating the Problem
Collection of Relevant Information
Analysis of Information Collected
Hypothesis
Incubation
Synthesis
Verification

Hey sunanda, thanks for suggesting this topic and it is really interesting topic. Well, i am also including a document where you can find more detailed information on visualization. BTW, visualization is any strategy for developing images, diagrams, or animations to convey a message.
 

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  • Visualisation.ppt
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