Originally Posted by randomvish
hey guys i needed some help on my project.....LG washing machine......wanted their company profile, their competitors(washing machines), prices,market share, future strategies......please guys help me in this as im not gettin enuf info abt this project.....
The washing machine market is valued at Rs. 1500 crore and is growing at the rate of 22% this year (2007-08) compared to last year. The fully automatic and semi-automatic sub category is growing at the rate of 40% and 17% respectively. Washing machine sales is cyclical in nature and its sales commences with the onset of monsoon.
Some of the major players in the category of washing machine market are:
LG Electronics India Ltd.
LG is the leader with 27% of market share.
Whirlpool has a market share of 17%.
Samsung has a market share of 14%.