PRODUCT POSITIONING

[kedar]

<<<HELLO ANYBODY WHO INTERESTED IN PROJECT OF PRODUCT POSITIONING PLEASE REPLY>>>





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[arshad1212]

hi i want to know abt it...................:yawn:

[sanaa]

hey can u pls tell me abt product positioning as quickly as possible.........

[sofi]

i need a project report on ADVERTISEMENT AND POSITIONING EASE.
can anybody help me in this context

[rahul787]

hey pls let me know if some one has a pro on positioning on
Mcd & Jumbo king
Icici & SBI in insurace sector
Jet airways & kingfisher
Ccd & Barista
microsoft & IBM

[deej5038]

hey kedar pis help me out wid the product positioning of Mcd and jumbo king

[princeyuvi]

Hi dear.

I m interested in product positioning project.

[roshcrazy]

uploading sum info. on product positioning.......

[roshcrazy]

positioning and brand ideas for KFC, KODAK, BEANO AND MARS BARS....

[anandpoddar85]

thanks,,, budyy


this projcts r goin 2 b helpful 4 me ....

[Pankaj.Singhvi]

Product Positioning-The consumer perception of a product or service as compared to it’s competition.

Positioning-how is your product positioned compared with the competition?

Ever product launched by a company will have some differentiation property with it.

Product Positioning Process
1: For whom am I? Identify the Target Consumer Segment.
For _____________,
(Target Market)


2: Who am I? (value proposition, usp)
our product/service is ______________________________________________
(Most Important Claim/Unique Selling Proposition)

3: Why buy me? (Support)
because ___________________


4: And not the competition? (Competitive Set)
among all ___________________



Every product has a differentiation feature, which the marketing manager highlights and creates an image of the product for the customer.