NEW BMS SYLLABUS

vengabeats

Par 100 posts (V.I.P)
FY BMS Sem. 1

Foundations of Human Skills
Introduction to Financial Accounts
Business Law
Business Statistics
Business Communication
Principles of Management
Introduction to Computers


FY BMS Sem. 2
Business Environment
Industrial Law
Computer Applications in Business
Managerial Economics – I
Business Mathematics
Introduction to Cost Accounting
Environmental Management


SY BMS Sem. 3

Management Accounting
Managerial Economics – II
Marketing Management
Business Aspects in Banking & Insurance
Production Management & Materials Management
Strategic Management


SY BMS Sem. 4
Productivity and Quality Management
Direct & Indirect Taxes
Export Import Procedure & Documentation
Cooperatives & Rural Markets
Research Methods in Business
Public Relations Management


TY BMS Sem. 5 (with effect from June 2010)

Human Resource Management
Indian Management – Thoughts and Practices
Financial Management
Operations Research
International Marketing

Elective I
Special Studies in Marketing
OR
Special Studies in Finance
OR
E-Commerce

Project Work


TY BMS Sem. 6 (with effect from Nov 2010)

Entrepreneurship & Management of Small and Medium Enterprises
Elements of Logistics & Supply Chain Management
Service Sector Management
Business Ethics & Corporate Social Responsibility
International Finance

Elective II
Retail Management
OR
Investment Analysis and Portfolio Management
OR
Econometrics


Finally There is a change in syllabus, so guys what do you think of new syllabus, is it a good change or there should be some more changes.
 

alistair24

Par 100 posts (V.I.P)
Wow... I like the elective subjects being ofefred in sem 6. Very interesting indeed and very handy again for future MBA aspirants.
Retail Management is a big part of any MBA program these days and its good to know that BMS shall cover the subject as well.
 

shaashank

New member
Thanx a lot for postin new sylabus.....................

It a very good syllbus as it covers imp sub which will them a lot...

And after doin such a course they will found their position much higher...........:SugarwareZ-061:

:SugarwareZ-031:
 

khanjanl

New member
Hello Friends,

Please find the Detailed Revised Syllabus in the PDF file attached. It includes a chapter wise breakup for all the subjects

Regards
Khanjan
 

Attachments

  • Detailed Revised BMS Syllabus 2010-2011 Semester 5 & 6.pdf
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BMM Syllabus - Mumbai University Course

Semester I (First Year)

· Effective Communication Skills - I

· Fundamentals of Mass Communication

· Introduction to Computers

· Landmarks to 20th Century World History

· Introduction to Sociology

· Economics


Semester II (First Year)

· Effective Communication Skills - II

· Political Concepts and Indian Political Systems

· Principles of Marketing

· Introduction to Psychology

· Principles of Management

· Introduction to Literature in English


Semester III (Second Year)

· Introduction to Advertising

· Introduction to Journalism

· Introduction to Public Relations

· Introduction to Media Studies

· Introduction to Culture Studies

· Introduction to Creative Writing


Semester IV (Second Year)

· Mass Media Research

· Organizational Behavior

· Understanding Cinema

· Radio and Television

· Advance Computers

· Print Production and Photography

ADVERTISING

Semester V (Third Year)

· Advertising in Contemporary Society

· Copywriting

· Advertising Design

· Consumer Behavior

· Media Planning and Buying

· Brand Building

Semester VI (Third Year)

· Advertising and Marketing Research

· Legal Environment and Advertising Ethics

· Financial Management for Marketing and Advertising

· Agency Management

· The Principal and Practice of Direct Marketing

· Contemporary Issues


JOURNALISM


Semester V (Third Year)

· Reporting

· Editing

· Feature and Opinion

· Journalism and Public Opinion

· Indian Regional Journalism

· Niche and Magazine Journalism - I

Semester VI (Third Year)

· Press Laws and Ethics

· Broadcast Journalism

· Niche Journalism - II

· Internet and Issue in the Global Media

· News Media Management

· Contemporary Issues
 
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